Thaler, Richard H. <br/><br/>
Nudge : improving decisions about health, wealth, and happiness 
by Richard H. Thaler and Cass R. Sunstein 
 - London:   Penguin Books India Pvt. Ltd.  2009 
 - x, 306p., notes, bib., ind.  20 cm x 13 cm 
<br/><br/><label>ISBN: </label>9780141040011 
<br/><br/><label>Subjects--Topical Terms: </label><br/>choice (psychology)<br/>consumer behavior<br/>decision making<br/>economics<br/>psychological aspects
<br/><br/><label>Dewey Class. No.: </label>330.019  / THA