Porter, Michael P.
Competitive advantage
by Michael P. Porter
- New York: The Free Press 1985
- xviii, 557p., bib., ind. 24 cm x 16 cm
0029250900
achieving interrelationships
advantage
competitive strategy
competitors selection
complementary products
corporate strategy
cost advantage
defensive strategy
differentiation
horizontal strategy
industry segmentation
strategy under uncertainty
substitution
technology and competitive advantage
658 / POR