Alexander, Nicholas <br/><br/>
International retailing  
by Nicholas Alexander and Anne Marie Doherty 
 - Oxford:   Oxford University Press  2009 
 - xxiii, 371p., glo., ind.  25 cm x 19 cm 
<br/><br/><label>ISBN: </label>9780199212828 
<br/><br/><label>Subjects--Topical Terms: </label><br/>brand management<br/>culture<br/>economy<br/>expansion patterns<br/>export marketing<br/>international business enterprises<br/>international retail divestment<br/>international retailers<br/>internationalization process<br/>market entry methods<br/>market selection<br/>marketing<br/>markets<br/>operationalization<br/>regulation<br/>retail structure<br/>retail trade management<br/>society<br/>supply chain management<br/>theory
<br/><br/><label>Dewey Class. No.: </label>658.87  / ALE