Adamson, Allen P. Brand digital : simple ways top brands succeed in the digital world by Allen P. Adamson - New York: Palgrave Macmillan 2008 - xiv, 274p., ind. 24 cm x 16 cm ISBN: 9780230606040 Subjects--Topical Terms: brand digitalbrand name productsbranding marketinginternet marketing Dewey Class. No.: 658.827 / ADA