Cram, Tony <br/><br/>
Smarter pricing : how to capture more value in your market 
by Tony Cram 
 - New York:   Financial Times/Prentice Hall  2006 
 - xv, 215p., ind.  24 cm x 16 cm 
<br/><br/><label>ISBN: </label>9780273706137 
<br/><br/><label>Subjects--Topical Terms: </label><br/>management<br/>marketing<br/>pricing
<br/><br/><label>Dewey Class. No.: </label>658.816  / CRA