TY - BOOK AU - Tisch, Jonathan M. TI - Chocolates on the pillow aren't enough : reinventing the customer experience SN - 9780470043554 U1 - 647.94068 PY - 2007/// CY - New Jersey: PB - John Wiley and Sons Ltd. KW - customer relations KW - customer services KW - customers KW - engineering the total customer experience KW - hospitable organisation KW - hospitality industry KW - hotels KW - open door policy KW - problem and the solution KW - reimagining the sale ER -