Kaushik, Avinash

Web analytics : an hour a day (with CD) by Avinash Kaushik, foreword by Jim Sterne - Indianapolis: Wiley Publishing Inc. 2007 - xxxiii, 443p., ind. 24 cm x 19 cm

9780470130650


data collection
measuring email
multichannel marketing
qualitative analysis
search analytics
strategy
web analytics fundamental
web analysis

006 / KAU