Holtz, Shel <br/><br/>
Tactical transparency : how leaders can leverage social media to maximize value and build their brand 
by Shel Holtz and John C. Havens 
 - San Francisco:   Jossey-Bass  2009 
 - xiv, 297p., notes, ind.  24 cm x 16 cm 
<br/><br/><label>ISBN: </label>9780470293706 
<br/><br/><label>Subjects--Topical Terms: </label><br/>blogs<br/>business communication<br/>customer relations<br/>interactive marketing<br/>internet marketing<br/>leadership<br/>management<br/>media relation<br/>public relation<br/>social media
<br/><br/><label>Dewey Class. No.: </label>658.802  / HOL