Pradeep, A. K. <br/><br/>
The buying brain : secrets for selling to the subconscious mind 
by A. K. Pradeep 
 - New Jersy:   John Wiley and Sons Inc.  2010 
 - xii, 252p., ind.  23 cm x 15 cm 
<br/><br/><label>ISBN: </label>9780470601778 
<br/><br/><label>Subjects--Topical Terms: </label><br/>boomer brain is buying<br/>brain<br/>buying brain and advertising<br/>buying brain and brands<br/>buying brain in the Aisle<br/>buying brain, screens and social media<br/>consumer behaviour<br/>consumer journey<br/>empathic brain is buying<br/>engaging the buying brain<br/>female brain is buying<br/>five senses and the buying brain<br/>mommy brain is buying<br/>neuromarketing<br/>neuromarketing measures and metrics<br/>neuromarketing technology<br/>packaging<br/>products<br/>shopping psychological aspects<br/>trillion to persuade the brain<br/>vision of the future
<br/><br/><label>Dewey Class. No.: </label>658.8  / PRA