TY - BOOK AU - Geracie, Greg TI - Take charge product management SN - 9780615379272 U1 - 658.5 PY - 2010/// CY - Chicago: PB - Actuation Press KW - balancing competing priorities KW - consensus building KW - documenting results KW - establish firm footing KW - functional teams KW - iterating with customers KW - maintaining flexibility KW - organization's objectives KW - product development KW - product management KW - product managers KW - skills to succeed KW - vision to execution KW - winning approach ER -