TY  - BOOK
AU  - Soota, Ashok
AU  - Gopalan, S.R.
TI  - Entrepreneurship simplified from idea to ipo
SN  - 9780670088959
U1  - 338.04 
PY  - 2016///
CY  - Gurgan, Haryana: 
PB  - Penguin Books India
KW  - building your organization
KW  - business strategy
KW  - case study
KW  - entrepreneurship
KW  - failure and success
KW  - idea generation and validation
KW  - marketing
KW  - mission, vision, values and culture
KW  - wealth creation
ER  -