Dixon, Matthew <br/><br/>
The challenger sale : how to take control of the customer conversation 
by Matthew Dixon and Brent Adamson 
 - London:   Portfolio Penguin  2013 
 - xvi, 221p., app., ind.  24 cm x 15 cm 
<br/><br/><label>ISBN: </label>9780670922857 
<br/><br/><label>Subjects--Topical Terms: </label><br/>customer relations<br/>sales management<br/>selling
<br/><br/><label>Dewey Class. No.: </label>658.85  / DIX