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1.
Funny money : in search of alternative cash by David Boyle by
  • Boyle, David
Material type: Text Text
Language: English
Publication details: London: Flemingo 2000
Availability: Items available for loan: KEIC (1)Call number: 332.5 BOY.

2.
Building strong brands by David A. Aaker by
  • Aaker, David A
Material type: Text Text
Language: English
Publication details: New York: The Free Press 1996
Availability: Items available for loan: KEIC (3)Call number: 658.827 AAK, ... Not available: KEIC: Lost (1).

3.
Fast cycle time by Christopher Meyer by
  • Meyer, Christopher
Material type: Text Text
Language: English
Publication details: New York: The Free Press 1993
Availability: Items available for loan: KEIC (1)Call number: 658.56 MEY.

4.
Complexification : explaining a paradoxical world through the science of surprise by John L. Casti by
  • Casti, John L
Material type: Text Text
Language: English
Publication details: New York: Harper Collins Pub. 1995
Availability: Items available for loan: KEIC (1)Call number: 003.7 CAS.

5.
Econometric methods by John Johnston by
  • Johnston, John
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill 1991
Availability: Items available for loan: KEIC (1)Call number: 330.028 JOH.

6.
E-security and you : electronic authentication and infomation system security : IT act, 2000 explained by Sundeep Oberoi by
  • Oberoi, Sundeep
Material type: Text Text
Language: English
Publication details: Delhi: Tata McGraw Hill Publishing Company Limited 2001
Availability: Items available for loan: KEIC (1)Call number: 001.64 OBE.

7.
The dynamics of human communication : a laboratory approach by Gail E. Myers and Michele Tolela Myers by
  • Myers, Gail E
  • Myers, Michele Tolela
Edition: 6th ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill, Inc. 1992
Availability: Items available for loan: KEIC (1)Call number: 153.6 MYE.

8.
Organizational behaviour : human behaviour at work by John W. Newstrom and Keith Davis by
  • Newstrom, John W
  • Davis, Keith
Edition: 11th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2002
Availability: Items available for loan: KEIC (1)Call number: 658.4 NEW.

9.
The McGraw hill 36 hour marketing course by Jeffrey L. Seglin by
  • Seglin, Jeffrey L
Material type: Text Text
Language: English
Publication details: New York: McGraw Hill 1990
Availability: Items available for loan: KEIC (1)Call number: 658.80076 SEG.

10.
Business environment : text and cases by Justin Paul by
  • Paul, Justin
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2006
Availability: Items available for loan: KEIC (1)Call number: 658 PAU.

11.
Ideas are free : how the idea revolution is liberating people and transforming organizations by Alan G. Robinson and Dean M. Schroeder by
  • Robinson, Alan G
  • Schroeder, Dean M
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGrawth-Hill Publishing Company Limited 2005
Availability: Items available for loan: KEIC (1)Call number: 658.314 ROB.

12.
Medical anthropology by Robert Pool and Wenzel Geissler by
  • Pool, Robert
  • Geissler, Wenzel
Series: Understanding public health
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2006
Availability: Items available for loan: KEIC (1)Call number: 306.461 POO.

13.
The psychology of attitude change and social influence by Philip G. Zimbardo and Michael R. Leippe by
  • Zimbardo, Philip G
  • Leippe, Michael R
Series: The McGraw-Hill series in social psychology
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill 1991
Availability: Items available for loan: KEIC (1)Call number: 303.38 ZIM.

14.
Human behaviour at work organizational behaviour by Keith Davis by
  • Daivs, Keith
Edition: 6th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 1981
Availability: Items available for loan: KEIC (1)Call number: 658.4 DAV.

15.
Fundamentals of marketing by William J. Stanton, Michael J. Etzel, Bruce J. Walker by
  • Stanton, William J
  • Etzel, Michael J
  • Walker Bruce J
Edition: 9th ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw Hill Inc. 1991
Availability: Items available for loan: KEIC (1)Call number: 658.8 STA.

16.
Marketing challenges: cases and exercises by Christipher H. Lovelock, Charles B. Weinberg by
  • Lovelock, Christopher H
  • Weinberg, Charles B
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill Inc. 1993
Availability: Items available for loan: KEIC (1)Call number: 658.8 LOV.

17.
Making organizational roles effective by Udai Pareek by
  • Pareek, Udai
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 1993
Availability: Items available for loan: KEIC (1)Call number: 658.4 PAR.

18.
Organizational behaviour : human behaviour at work by John W. Newstrom and Keith Davis by
  • Newstrom, John W
  • Davis, Keith
Edition: 10th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 1998
Availability: Items available for loan: KEIC (1)Call number: 658.4 NEW.

19.
Chaos marketing : how to win in a turbulent world by Torsten H. Nilson by
  • Nilson, Torsten H
Material type: Text Text
Language: English
Publication details: England: McGraw-Hill Book Co. Ltd. 1995
Availability: Items available for loan: KEIC (1)Call number: 658.8 NIL.

20.
Problems in Marketing by
  • Corey, E. Raymond
  • Lovelock, Christopher H
  • Ward, Scott
Edition: 6th ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill Company, 1985
Availability: Items available for loan: KEIC (1)Call number: 658.8 COR.

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