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1341.
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Amazon : how the world's most relentless retailer will continue to revolutionize commerce by Natalie Berg and Miya Knights by
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: London: Kogan Page 2019
Availability: Items available for loan: KEIC (1)Call number: 381.142065 BER.

1342.
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Myths of branding : a brand is just a logo, and other popular misconceptions by Simon Bailey and Andy Milligan by
Material type: Text Text
Language: English
Publication details: London: Kogan Page 2019
Availability: Items available for loan: KEIC (1)Call number: 658.827 BAI.

1343.
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Smarketing: how to achieve competitive advantage through blended sales and marketing by Tim Hughes, Adam Gray and Hugo Whicher by
Material type: Text Text
Language: English
Publication details: London: Kogan Page Limited 2019
Availability: Items available for loan: KEIC (1)Call number: 658.8 HUG.

1344.
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Global brand management : a guide to developing, building and managing an international brand by Laurence Minsky and Ilan Geva by
Material type: Text Text
Language: English
Publication details: London: KoganPage 2020
Availability: Items available for loan: KEIC (1)Call number: 658.827 MIN.

1345.
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Effective sales enablement : achieve sales growth through collaborative sales and marketing by Pam Didner by
Material type: Text Text
Language: English
Publication details: London: Kogan Page 2019
Availability: Items available for loan: KEIC (1)Call number: 658.81 DID.

1346.
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Optimizing digital strategy : how to make informed, tactical decisions that deliver growth by Christopher Bones, James Hammersley and Nick Shaw by
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: London: Kogan Page 2019
Availability: Items available for loan: KEIC (1)Call number: 004.0684 BON.

1347.
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Blockchain and the supply chain : concepts, strategies and practical applications by Nick Vyas, Aljosja Beije and Bhaskar Krishnamachari by
Material type: Text Text
Language: English
Publication details: London: Kogan Page Ltd 2019
Availability: Items available for loan: KEIC (1)Call number: 658.7028574 VYA.

1348.
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Disruptive branding : how to win in times of change by Jacob Benbunan, Gabor Schreier and Benjamin Knapp by
Material type: Text Text
Language: English
Publication details: London: KoganPage 2019
Availability: Items available for loan: KEIC (1)Call number: 658.827 BEN.

1349.
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Blochchain babel : the crypto-craze and the challenge to business by Igor Pejic by
Material type: Text Text
Language: English
Publication details: London: KoganPage 2019
Availability: Items available for loan: KEIC (1)Call number: 332.1028557 PEJ.

1350.
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Customer innovation : delivering a customer-led strategy for sustainable growth by Marion Debruyne and Koen Tackx by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: London: KoganPage 2019
Availability: Items available for loan: KEIC (1)Call number: 658.812 DEB.

1351.
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Digital marketing strategy : an integrated approach to online marketing by Simon Kingsnorth by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: London: KoganPage 2019
Availability: Items available for loan: KEIC (1)Call number: 658.872 KIN.

1352.
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Creating customer loyalty : build lasting loyalty using customer experience management by Chris Daffy by
Material type: Text Text
Language: English
Publication details: London: KoganPage 2019
Availability: Items available for loan: KEIC (1)Call number: 658.812 DAF.

1353.
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Gamification for business : why innovators and changemakers use games to break down Silos, drive engagement and build trust by Sune Gudiksen and Jake Inlove by
Material type: Text Text
Language: English
Publication details: London: Kogan Page 2018
Availability: Items available for loan: KEIC (1)Call number: 658.40343 GUD.

1354.
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Omnichannel retail : how to build winning stores in a digital world by Tim Mason and Miya Knights by
Material type: Text Text
Language: English
Publication details: London: Kogan Page Limited 2019
Availability: Not available: KEIC: Checked out (1).

1355.
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Wild thinking : 25 unconventional ideas to grow your brand and your business by Nick Liddell and Richard Buchanan by
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: London: Kogan Page 2019
Availability: Items available for loan: KEIC (1)Call number: 658.406 LID.

1356.
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Successful employee communications : a practitioner's guide to tools, models and best practice for internal communication by Sue Dewhurst and Liam FitzPatrick by
Material type: Text Text
Language: English
Publication details: London: Kogan Page 2019
Availability: Items available for loan: KEIC (1)Call number: 658.45 DEW.

1357.
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Digital learning in organizations : help your workforce capitalize on technology by Steve Wheeler by
Material type: Text Text
Language: English
Publication details: London: Kogan Page 2019
Availability: Items available for loan: KEIC (1)Call number: 658.3124085 WHE.

1358.
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How people learn : designing education and training that works to improve performance by Nick Shackleton-Jones by
Material type: Text Text
Language: English
Publication details: London: Kogan Page 2019
Availability: Items available for loan: KEIC (1)Call number: 658.3124 SHA.

1359.
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The retail start-up book : successfully plan, launch and grow a business by Rowland Gee, Danny Sloan and Graham Symes by
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: London: Kogan Page 2019
Availability: Items available for loan: KEIC (1)Call number: 658.87 GEE.

1360.
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Strategic sourcing and category management : lessons learned at IKEA by Magnus Carlsson by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: London: Kogan Page Ltd 2019
Availability: Not available: KEIC: Checked out (1).

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