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21.	Image from Amazon.com	The advertising association handbook by Bullmore, J. J. D. (ed.) Waterson, M. J. (ed.) Material type: Text Publication details: London: Holt Rinehart and wiston 1983 Availability: Items available for loan: KEIC (1)Call number: 659.1 ADV. Place hold Save to lists Add to cart (remove)
22.	Image from Amazon.com	Advertising works 2: Papers from the IPA advertising effectiveness awards; Institute of Practioners in Advertising, 1992 by Simon Broadbent (ed.) Material type: Text Language: English Publication details: London: Holt, Rinehart and Winston Ltd. 1983 Availability: Items available for loan: KEIC (1)Call number: 659.111 ADV. Lists: Advertising Books. Place hold Save to lists Add to cart (remove)
23.	Image from Amazon.com	Advertising policy and practice by John C. Driver and Gordon R. Foxall by Driver, John C Foxxall, Gordon R Material type: Text Language: English Publication details: East Sussex: Holt, Rinehart and Winston Ltd. 1984 Availability: Items available for loan: KEIC (1)Call number: 659.1 DRI. Place hold Save to lists Add to cart (remove)
24.	Image from Amazon.com	Advertising works-3 Material type: Text Language: English Publication details: Eastbourne: Holt, Rinechart and Winston Ltd. 1985 Availability: Items available for loan: KEIC (1)Call number: 659.111 ADE. Place hold Save to lists Add to cart (remove)
25.	Image from Amazon.com	Slogans Compiled by Nigel Rees by Rees, Nigel Material type: Text Language: English Publication details: London: George Allen and Unwin (Publishers) Ltd. 1982 Availability: Items available for loan: KEIC (1)Call number: 658.13 SLO. Place hold Save to lists Add to cart (remove)
26.	Image from Amazon.com	Creativity 31 by Carter, David E. (ed.) Material type: Text Publication details: Stamford: Art Direction Book Co. Inc., 2002 Availability: Items available for loan: KEIC (1)Call number: 659.1 CRE. Place hold Save to lists Add to cart (remove)
27.	Image from Amazon.com	The fall of advertising and the rise of PR by Al Ries and Laura Ries by Ries, Al Ries, Laura Edition: 1st ed. Material type: Text Language: English Publication details: New York: HarperCollins Publishers Inc. 2002 Availability: Items available for loan: KEIC (2)Call number: 659 RIE, ... Place hold Save to lists Add to cart (remove)
28.	Image from Amazon.com	The 11 immutable laws of internet branding by Al Ries and Laura Ries by Ries, Al Ries, Laura Material type: Text Language: English Publication details: New York: HarperCollins Publishers Inc. 2000 Availability: Items available for loan: KEIC (1)Call number: 658.84 RIE. Not available: KEIC: Lost (1). Place hold Save to lists Add to cart (remove)
29.		Introduction to mass communication by Warren K. Agee, Philip H. Adult and Edwin Emery by Agee, Warren K Adult, Philip H Emery, Edwin Edition: 10th ed. Material type: Text Language: English Publication details: New York: Harper Collins Pub. Inc. 1991 Availability: Items available for loan: KEIC (1)Call number: 302.23 AGE. Place hold Save to lists Add to cart (remove)
30.	Image from Amazon.com	Gender advertisements by Erving Goffman by Goffman, Erving Series: Studies in the anthropology of visual communication ; v. 3, no. 2 Edition: 1st ed. Material type: Text Language: English Publication details: New York: Harper Colophon Books 1976 Availability: Items available for loan: KEIC (1)Call number: 659.1 GOF. Place hold Save to lists Add to cart (remove)
31.	Image from Amazon.com	Creativity 35 by Edited David E Carter by Carter, David E Material type: Text Language: English Publication details: New York: Collins Design 2006 Availability: Items available for loan: KEIC (1)Call number: 659.1 CRE. Place hold Save to lists Add to cart (remove)
32.	Image from Amazon.com	Elements of direct marketing by Martin Baier by Baier, Martin Material type: Text Language: English Publication details: Singapore: McGraw Hill Inc. 1985 Availability: Items available for loan: KEIC (1)Call number: 658.84 BAI. Place hold Save to lists Add to cart (remove)
33.	Image from Amazon.com	Marketing myths that are killing business : the cure for death wish marketing by Kevin J. Clancy and Robert S. Shulman by Clancy, Kevin J Shulman, Robert S Material type: Text Language: English Publication details: New York: McGraw-Hill Inc. 1993 Availability: Items available for loan: KEIC (2)Call number: 658.8 CLA, ... Place hold Save to lists Add to cart (remove)
34.		The dynamics of mass communication by Joseph R. Dominick by Dominick, Joseph R Edition: 4th ed. Material type: Text Language: English Publication details: New York: McGraw-Hill, Inc. 1993 Availability: Items available for loan: KEIC (1)Call number: 302.23 DOM. Place hold Save to lists Add to cart (remove)
35.	Image from Amazon.com	Marketing to and through kids by Selina S. Guber and John Berry by Guber, S. Selina Berry, John Material type: Text Language: English Publication details: New York: McGraw Hill Inc. 1993 Availability: Items available for loan: KEIC (1)Call number: 658.8348 GUB. Place hold Save to lists Add to cart (remove)
36.	Image from Amazon.com	How to start and run your own advertising agency by Allan Krieff by Krieff, Allan Material type: Text Language: English Publication details: New York: McGraw Hill Inc. 1993 Availability: Items available for loan: KEIC (1)Call number: 659.1068 KRI. Place hold Save to lists Add to cart (remove)
37.	Image from Amazon.com	Breaking news : the craft and technology of online journalism by Sunil Saxena by Saxena, Sunil Material type: Text Language: English Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2004 Availability: Items available for loan: KEIC (1)Call number: 070.1 SAX. Place hold Save to lists Add to cart (remove)
38.	Image from Amazon.com	The new maximarketing by Stan Rapp and Thomas L. Collins by Rapp, Stan Collins, Thomas L Material type: Text Language: English Publication details: New York: McGraw-Hill 1996 Availability: Items available for loan: KEIC (1)Call number: 658.8 RAP. Place hold Save to lists Add to cart (remove)
39.	Image from Amazon.com	Lifestyle and event marketing : building the new customer partnership by Alfred L. Schreiber and Barry Lenson by Schreiber, Alfred L Lenson, Barry Material type: Text Language: English Publication details: New York: McGraw-Hill, Inc. 1994 Availability: Items available for loan: KEIC (1)Call number: 659 SCH. Place hold Save to lists Add to cart (remove)
40.	Image from Amazon.com	Brand positioning strategies for competitive advantage by Sengupta, Subroto Edition: 2nd ed. Material type: Text Language: English Publication details: New Delhi: Tata Mcgraw-Hill Book Publishing Company Limited 2005 Availability: Items available for loan: KEIC (8)Call number: 658.827 SEN, ... Place hold Save to lists Add to cart (remove)