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21.	Image from Amazon.com	Wise family business : family identity steering brand success. by Schwass, Joachim; Glemser, Anne-Catrin Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New York: Palgrave Macmillan 2016 Online resources: e-Book Click here to access e-Book Availability: Items available for loan: KEIC (1)Call number: 658.045 SCH. Place hold Save to lists Add to cart (remove)
22.	Image from Amazon.com	Psychology of Branding by Evans, W. Douglas Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Nova Science Publishers, Incorporated 2013 Online resources: e-Book Click here to access e-Book Availability: Items available for loan: KEIC (1)Call number: 658.827019 . Place hold Save to lists Add to cart (remove)
23.	Image from Amazon.com	Creating brand cool : brand distinction in the online marketplace by Abraham, Joan Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2021 Availability: Items available for loan: KEIC (1)Call number: 658.827, ABR. Place hold Save to lists Add to cart (remove)
24.	Image from Amazon.com	Experiential marketing : case studies in customer experience by Batat, Wided Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2021 Availability: Not available: KEIC: Checked out (1). Place hold Save to lists Add to cart (remove)
25.	Image from Amazon.com	Social media success for every brand : the five storybrand pillars that turn posts into profits by Diaz-Ortiz, Claire Material type: Text; Format: print ; Literary form: Not fiction Publication details: Nashville HarperCollins Leadership 2019 Availability: Items available for loan: KEIC (1)Call number: 658.872, DIA. Place hold Save to lists Add to cart (remove)
26.	Image from Amazon.com	Communicating fashion brands : theoretical and practical perspectives by Huggard, Emily Cope, Jon Publication details: New York Routledge 2020 Availability: Items available for loan: KEIC (1)Call number: 659.1974692, HUG. Lists: Brands & Branding Books. Place hold Save to lists Add to cart (remove)
27.	Image from Amazon.com	Influencer marketing for brands : what YouTube and Instagram can teach you about the future of digital advertising by Levin, Aron Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Apress 2020 Availability: Items available for loan: KEIC (1)Call number: 658.872, LEV. Lists: Brands & Branding Books, New Arrivals 1 Aug 2023. Place hold Save to lists Add to cart (remove)
28.	Image from Amazon.com	Brand mysticism: Cultivate creativity and intoxicate your audience by Grasse, Steven Goldfarb, Aaron Publication details: Philadelphia: Running Press, 2022 Availability: Items available for loan: KEIC (1)Call number: 658.827 GRA. Lists: New Arrivals 19 February 2024. Place hold Save to lists Add to cart (remove)
29.	Local cover image Image from Amazon.com	"That sit will never sell!": A book about ideas by the person who had them The real story behind Baileys Irish Cream and other great drinks brands by Gluckman, David Publication details: London, Prideaux Press: 2017 Availability: Items available for loan:* KEIC (1)Call number: 338.04092 GLU. Lists: Brands & Branding Books, New Arrivals 4 March 2024. Place hold Save to lists Add to cart (remove)
30.	Image from Amazon.com	Brand management: Principles and practices by Dutta, Kirti Edition: 2nd. Publication details: New Delhi: Oxford University Press, 2022 Availability: Items available for loan: KEIC (1)Call number: 658.827 DUT. Lists: New Arrivals 8 Oct 2024. Place hold Save to lists Add to cart (remove)
31.	Image from Amazon.com	The belief economy: How to give a damn, stop selling, and create buy-in by Baldwin, David Publication details: New York: Lioncrest Publishing, 2017 Availability: Items available for loan: KEIC (1)Call number: 658.827 BAL. Lists: New Arrivals 25 Nov 2024. Place hold Save to lists Add to cart (remove)
32.	Local cover image Image from Amazon.com	Branding and disruptive innovation: Owning game-changing subcategories by Aaker, David Jain, Varsha Publication details: New Delhi: Wiley, 2024 Availability: Not available: KEIC: Checked out (1). Lists: Brands & Branding Books, New Arrivals 2 Dec 2024. Place hold Save to lists Add to cart (remove)
33.	Image from Amazon.com	Doing semiotics: A research guide for marketers at the edge of culture by Oswald, Laura R Publication details: Oxford: Oxford University Press, 2020 Availability: Items available for loan: KEIC (1)Call number: 658.827 OSW. Lists: New Arrivals 16 Dec 2024. Place hold Save to lists Add to cart (remove)
34.	Image from Amazon.com	Designing brand identity: a comprehensive guide to the world of brands and branding by Wheeler, Alina Meyerson, Rob Edition: 6th ed. Material type: Text; Literary form: Not fiction Publication details: New Jersey: John Wiley, 2024 Availability: Not available: KEIC: Checked out (1). Lists: Brands & Branding Books, New Arrivals 23 Jun 2025, New Arrivals 28 Jul 2025. Place hold Save to lists Add to cart (remove)