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21.	Image from Amazon.com	Consumer behaviour and marketing strategy by J. Paul Peter and Jerry C. Olson by Peter, J. Paul Olson, Jerry C Series: Irwin/McGraw-Hill series in marketing Edition: 5th ed. Material type: Text Language: English Publication details: Boston: Irwin McGraw-Hill 2002 Availability: Items available for loan: KEIC (1)Call number: 658.8342 PET. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
22.	Image from Amazon.com	Marketing strategies : a twenty first century approach by Ashok Ranchhod, Julie Tinson and Claire Gauzente by Ranchhod, Ashok Gauzente, Claire Tinson, Julie Material type: Text Language: English Publication details: Essex: Prentice Hall 2004 Availability: Items available for loan: KEIC (1)Call number: 658.8101 RAN. Place hold Save to lists Add to cart (remove)
23.	Image from Amazon.com	Marketing management : case for creative problem solving by Laurence Weinstein and Madan Annavarjula by Weinstein, Laurence Annavarjula, Madan Material type: Text Language: English Publication details: Australia: South Western College Publishing 2000 Availability: Items available for loan: KEIC (1)Call number: 658.802 WEI. Place hold Save to lists Add to cart (remove)
24.		Up against the retail giants : targeting weakness, gaining an edge by A. Coskun Samli by Samli, A. Coskun Material type: Text Language: English Publication details: Australia: Thomson 2004 Availability: Items available for loan: KEIC (1)Call number: 658.87 SAM. Place hold Save to lists Add to cart (remove)
25.	Image from Amazon.com	Building brands directly : creating business value from customer relationships by Stewart Pearson by Pearson, Stewart Material type: Text Language: English Publication details: NLondon: McMillan Press Ltd. 1996 Availability: Items available for loan: KEIC (1)Call number: 658.827 PEA. Place hold Save to lists Add to cart (remove)
26.	Image from Amazon.com	Marketing management : planning, implementation and control : global perspective Indian context by V S Ramaswamy and S Namakumari by Ramaswamy, V.S Namakumari, S Edition: 3rd ed. Material type: Text Language: English Publication details: New Delhi: Macmillan India Ltd 2002 Availability: Items available for loan: KEIC (1)Call number: 658.8 RAM. Place hold Save to lists Add to cart (remove)
27.		Marketing on the internet : multimedia strategies for the World Wide Web by Jill H. Ellsworth by Ellsworth, Jill H Material type: Text Language: English Publication details: New York: John Wiley and Sons 1996 Availability: Items available for loan: KEIC (1)Call number: 658.84 ELL. Place hold Save to lists Add to cart (remove)
28.	Image from Amazon.com	Marketing mistakes by Robert F Hartley by Hartley, Robert F Edition: 3rd ed. Material type: Text Language: English Publication details: New York: Wiley 1986 Availability: Items available for loan: KEIC (1)Call number: 658.800973 HAR. Place hold Save to lists Add to cart (remove)
29.	Image from Amazon.com	Developing successful marketing strategies by David Parmerlee by Parmerlee, David Series: American marketing assocation marketing toolbox Material type: Text Language: English Publication details: Chicago: NTC Business Books 2000 Availability: Items available for loan: KEIC (1)Call number: 658.800285 PAR. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
30.	Image from Amazon.com	The customer marketing method : how to implement and profit from customer relationship mangement by Jay Curry and Adam Curry by Curry, Jay Curry, Adam Material type: Text Language: English Publication details: New York: The Free Press 2000 Availability: Items available for loan: KEIC (1)Call number: 658.812 CUR. Place hold Save to lists Add to cart (remove)
31.	Image from Amazon.com	Total integrated marketing : breaking the bounds of the function by James Mac Hulbert, Noel Capon, Nigel F. Piercy by Hulbert, James Mac Capon, Noel Piercy, Nigel F Material type: Text Language: English Publication details: New York: The Free Press 2003 Availability: Items available for loan: KEIC (1)Call number: 658.8 HUL. Place hold Save to lists Add to cart (remove)
32.	Image from Amazon.com	Marketing Strategy by Littler, Dale (ed.) Wilson, Dominic (ed.) Material type: Text Publication details: London: Butterworth Heinemann Ltd. 1995 Availability: Items available for loan: KEIC (1)Call number: 658.802 MAR. Place hold Save to lists Add to cart (remove)
33.	Image from Amazon.com	Marketing financial services by Ennew, Christine (ed.) Watkins, Trevor (ed.) Wright, Mike (ed.) Edition: 2nd ed. Material type: Text Publication details: Oxford: Butterworth-Heinemann 2000 Availability: Items available for loan: KEIC (1)Call number: 332.10688 MAR. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
34.	Image from Amazon.com	Tha AMA handbook of marketing for the service industries by Congram, Carole A. (ed.) Material type: Text Publication details: New York: American Management Association 1991 Availability: Items available for loan: KEIC (1)Call number: 658.8 AMA. Place hold Save to lists Add to cart (remove)
35.	Image from Amazon.com	Hospitality and travel marketing by Alastair M. Morrison by Morrison, Alastair M Edition: 2nd ed. Material type: Text Language: English Publication details: New York: Delmar Publication 1996 Availability: Items available for loan: KEIC (1)Call number: 647.940688 MOR. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
36.	Image from Amazon.com	Advertising media planning by Jack Z. Sissors and Lincoln Bumba by Sissors, Jack Z Bumba, Lincoln Edition: 6th ed. Material type: Text Language: English Publication details: New York: McGraw-Hill 2002 Availability: Items available for loan: KEIC (1)Call number: 659.111 SIS. Lists: Advertising Books. Place hold Save to lists Add to cart (remove)
37.	Image from Amazon.com	Advertising media planning by Jack Z. Sissors and Jim Surmanek by Sissors, Jack Z Surmanek, Jim Edition: 2nd ed. Material type: Text Language: English Publication details: Illinios: NTC Business Books 1986 Availability: Items available for loan: KEIC (3)Call number: 659.111 SIS, ... Place hold Save to lists Add to cart (remove)
38.	Image from Amazon.com	Advertising media planning by Jack Z. Sissors and Lincoln Bumba by Sissors, Jack Z Bumba, Lincoln Edition: 3rd ed. Material type: Text Language: English Publication details: Illinios: NTC Business Books 1991 Availability: Items available for loan: KEIC (1)Call number: 659.111 SIS. Place hold Save to lists Add to cart (remove)
39.	Image from Amazon.com	Strategic marketing for the digital age by Bill Bishop by Bishop, Bill Material type: Text Language: English Publication details: Illinois: NTC / Contemporary Publishing Group, Inc. 1998 Availability: Items available for loan: KEIC (1)Call number: 658.800285 BIS. Place hold Save to lists Add to cart (remove)
40.	Image from Amazon.com	Advertising media planning by Jack Z. Sissors and Lincoln Bumba by Sissors, Jack Z Bumba, Lincoln Edition: 5th ed. Material type: Text Language: English Publication details: Lincolnwood: NTC Business Books 1996 Availability: Items available for loan: KEIC (2)Call number: 659.111 SIS, ... Place hold Save to lists Add to cart (remove)