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21.
Category killers : the retail revolution and its impact on consumer culture by Robert Spector by
  • Spector, Robert
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: Boston: Harvard Business School Press 2005
Availability: Items available for loan: KEIC (1)Call number: 658.85 SPE.

22.
Brandstand : strategies for retail brand building by Arthur A Winters and Peggy Fincher Winters; carole Paul by
  • Winters, Arthur A
  • Paul, carole
  • Winters, Peggy Fincher
Material type: Text Text
Language: English
Publication details: New York: Visual Reference Publications 2002
Availability: Items available for loan: KEIC (1)Call number: 658.827 WIN.

23.
Store windows no. 14 by Marting M. Pegler by
  • Pegler, Marting M
Material type: Text Text
Language: English
Publication details: New York: Visual Reference Publications, Inc. 2005
Availability: Items available for loan: KEIC (1)Call number: 659.157 PEG.

24.
Stores of the year no. 15 by Marting M. Pegler by
  • Pegler, Marting M
Material type: Text Text
Language: English
Publication details: New York: Visual Reference Publications, Inc. 2005
Availability: Items available for loan: KEIC (1)Call number: 659.157 PEG.

25.
Design for shopping : new retail interiors by Sara Manuelli by
  • Manuelli, Sara
Material type: Text Text
Language: English
Publication details: London: Laurence King Publishing Ltd. 2006
Availability: Items available for loan: KEIC (1)Call number: 725.21 MAN.

26.
New talent design annual 1999 by
  • Pedersen, B. Martin (ed.)
Material type: Text Text
Publication details: New York: Graphis Inc. 1999
Availability: Items available for loan: KEIC (1)Call number: 659.1323 NEW.

27.
Visual merchandising : a introduction by
  • Gopal , V. V. (ed.)
Material type: Text Text
Publication details: Hyderabad: ICFAI University Press 2007
Availability: Items available for loan: KEIC (1)Call number: 658.157 VIS.

28.
Mystery shopping : an introduction by
  • Varma, Anil (ed.)
Material type: Text Text
Publication details: Hyderabad: The ICFAI Univeristy Press 2008
Availability: Items available for loan: KEIC (1)Call number: 640.73 MYS.

29.
FDI in retail sector India by Arpita Mukharjee and Nitisha Patel by
  • Mukharjee, Arpita
  • Patel, Nitisha
Material type: Text Text
Language: English
Publication details: New Delhi: Academic 2005
Availability: Items available for loan: KEIC (1)Call number: 658.87 FDI.

30.
Proceedings of 3rd IIMA conference marketing paradigms for emerging economies by
  • Sinha, Piyush Kumar (ed.)
  • Oburai, Prahtap (ed.)
  • Sood, Vandana (ed.)
Material type: Text Text
Publication details: New Delhi: Allied Publishers Pvt., Ltd. 2009
Availability: Items available for loan: KEIC (1)Call number: 658.8 PRO.

31.
Gimmicks make money in retailing by Betty Jane Minsky by
  • Minsky, Betty Jane
Material type: Text Text
Language: English
Publication details: California: Sage Publications Inc. 1995
Availability: Items available for loan: KEIC (1)Call number: 658.8 MIN.

32.
Space for shopping planning and design for trad and commerce by A. K. Jain by
  • Jain, A. K
Material type: Text Text
Language: English
Publication details: New Delhi: Readworthy Publication(P) Ltd. 2010
Availability: Items available for loan: KEIC (1)Call number: 725.21095456 JAI.

33.
Shopper intimacy : a practical guide to leveraging marketing intelligence to drive retail success by Rick Deherder and Dick Blatt by
  • Deherder, Rick
  • Blatt, Dick
Material type: Text Text
Language: English
Publication details: New Jersy: FT Press 2011
Availability: Not available: KEIC: Checked out (1).

34.
Inside the mind of the shopper : the science of retailing by Herb Sorensen by
  • Sorensen, Herb
Material type: Text Text
Language: English
Publication details: New Jersey: Wharton School Publishing 2009
Availability: Items available for loan: KEIC (2)Call number: 658.87 SOR, ...

35.
Heat : how to stop the planet burning by George Monbiot, with research assistance from Matthew Prescott by
  • Monbiot, George
Material type: Text Text
Language: English
Publication details: New Delhi: Penguin books India Pvt. Ltd. 2007
Availability: Items available for loan: KEIC (1)Call number: 363.738745 MON.

36.
How brands grow : Including emerging markets, services and durables, new brands and luxury brands part 2 by Jenni Romaniuk and Byron Sharp by
  • Romaniuk, Jenni
  • Sharp, Byron
Material type: Text Text
Language: English
Publication details: South Melbourne: Oxford University Press 2016
Availability: Items available for loan: KEIC (3)Call number: 658.827 ROM, ... Not available: KEIC: Checked out (1).

37.
The online advertising playbook : proven strategies and tested tactics from the advertising research foundation by Joe Plummer, Steve Rappaport, Taddy Hall and Robert Barocci
Material type: Text Text
Language: English
Publication details: New Jersey: John Wiley and Sons, Inc. 2007
Availability: Items available for loan: KEIC (1)Call number: 659.144 ONL.

38.
The buying brain : secrets for selling to the subconscious mind by A. K. Pradeep by
  • Pradeep, A. K
Material type: Text Text
Language: English
Publication details: New Jersy: John Wiley and Sons Inc. 2010
Availability: Not available: KEIC: Pending hold (1).

39.
The stuff you can't bottle : advertising for the global youth market by King Adz by
  • Adz, King
Material type: Text Text
Language: English
Publication details: London: Thames and Hudson Ltd. 2013
Availability: Items available for loan: KEIC (1)Call number: 658.8340842 ADZ.

40.
How to succeed at retail : winning case studies and strategies for retailers and brands by Keith Lincoln and Lars Thomassen by
  • Lincoln, Keith
  • Thomassen, Lars
Material type: Text Text
Language: English
Publication details: New Delhi: Kogan Page Limited 2007
Availability: Items available for loan: KEIC (1)Call number: 658.87 LIN.

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