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221.
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The special events advisor : the business and legal guide for event professionals by David Sorin by
Material type: Text Text
Language: English
Publication details: New Jersey: John Wiley and Sons Inc. 2003
Availability: Items available for loan: KEIC (1)Call number: 658.15224 SOR.

222.
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Citizen brands : putting society at the heart of your business by Michael Willmott by
Material type: Text Text
Language: English
Publication details: Chichester: John Wiley and Sons, Ltd. 2001
Availability: Items available for loan: KEIC (1)Call number: 658.827 WIL.

223.
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Building cross-cultural competence : how to create wealth from conflicting values by Charles M. Hampden-Turner and Fons Trompenaars; illustrations by David Lewis by
Material type: Text Text
Language: English
Publication details: West Sussex: John Wiley and Sons, Ltd. 2002
Availability: Items available for loan: KEIC (1)Call number: 658.049 HAM.

224.
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Relationship marketing : new strategies, techniques and technologies to win the customers you want and keep them forever by Ian Gordon by
Material type: Text Text
Language: English
Publication details: Ontario: John Wiley and Sons Canada, Ltd. 1998
Availability: Items available for loan: KEIC (1)Call number: 658.802 GOR.

225.
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Culture.com : building corporate culture in the connected workplace by Peg Neuhauser, Ray Bender and Kirk Stromberg by
Material type: Text Text
Language: English
Publication details: Ontario: John Wiley and Sons, Ltd. 2000
Availability: Items available for loan: KEIC (1)Call number: 658.4063 NEU.

226.
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Retailing in the (21st) twenty-first century by Chris Thomas and Rick Segel by
Material type: Text Text
Language: English
Publication details: New York: John Wiley and Sons, Inc. 2006
Availability: Items available for loan: KEIC (1)Call number: 658.87 THO.

227.
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Asian eclipse : exposing the dark side of business in Asia by Michael Backman by
Material type: Text Text
Language: English
Publication details: New York: John Wiley and Sons Inc. 1999
Availability: Items available for loan: KEIC (1)Call number: 338.095 BAC.

228.
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Repositioning Asia : from bubble to sustainable economy by Philip Kotler and Hermawan Kartajaya by
Material type: Text Text
Language: English
Publication details: Singapore: John Wiley and Sons 2000
Availability: Items available for loan: KEIC (1)Call number: 338.95 KOT.

229.
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Scenario planning : managing for the future by Gill Ringland by
Material type: Text Text
Language: English
Publication details: New York: John Wiley and Sons, Ltd. 1998
Availability: Items available for loan: KEIC (2)Call number: 658.4012 RIN, ...

230.
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How to talk to anyone, anytime, anywhere : the secrets of good communication by Larry King with Bill Gilbert by
Material type: Text Text
Language: English
Publication details: New York: Gramercy Books 1994
Availability: Items available for loan: KEIC (1)Call number: 302.346 KIN.

231.
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The Manager's handbook : a practical illustrated guide to successful management by Arthur Young and Company
Material type: Text Text
Language: English
Publication details: New York: Crown Publishers 1986
Availability: Items available for loan: KEIC (2)Call number: 658 MAN, ...

232.
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Ben and Jerry's, the inside scoop : how two real guys built a business with a social conscience and a sense of humor by Fred "Chico" Lager by
Material type: Text Text
Language: English
Publication details: New York: Crown Trade Paperbacks 1994
Availability: Items available for loan: KEIC (1)Call number: 338.76374 LAG.

233.
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Rock music : culture, aesthetics and sociology by Peter Wicke ; translated by Rachel Fogg by
Material type: Text Text
Language: English
Publication details: New York: University of Cambridge 1999
Availability: Items available for loan: KEIC (2)Call number: 306.484 WIC, ...

234.
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Corporate entrepreneurship : top managers and new business creation by Vijay Sathe, foreword by Peter F. Drucker by
Material type: Text Text
Language: English
Publication details: Cambridge: Cambridge University Press 2003
Availability: Items available for loan: KEIC (1)Call number: 658.4063 SAT.

235.
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International advertising : communicating across cultures by Barbara Mueller by
Material type: Text Text
Language: English
Publication details: Belmont: Wadsworth Publishing Company 1996
Availability: Items available for loan: KEIC (1)Call number: 659.1 MUE.

236.
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Public relations writing : from and style by Doug Newsom and Bob Carrell by
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: Belmont: Wadsworth Publishing Company 1997
Availability: Items available for loan: KEIC (2)Call number: 659.2 NEW, ...

237.
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Global business negotiations : a practical guide by Claude Cellich, Subhash C. Jain by
Material type: Text Text
Language: English
Publication details: Ohio: Thompson South-Western 2004
Availability: Items available for loan: KEIC (1)Call number: 658.4052 CEL.

238.
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Principles of marketing : a global perspective by Richard J Semenik and Gary J Bamossy by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: Cincinnati, Ohio: South-Western College Publishing 1995
Availability: Items available for loan: KEIC (1)Call number: 658.8 SEM.

239.
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Student casebook to accompany principles of marketing: a global marketing by Richard J Semenik and Gary J Bamossy by
Material type: Text Text
Language: English
Publication details: Cincinnati, Ohio: South-Western College Publishing 1995
Availability: Items available for loan: KEIC (1)Call number: 658.8 SEM.

240.
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Business communication by Carol M. Lehman and Debbie D. Dufrene by
Edition: 12th ed.
Material type: Text Text
Language: English
Publication details: Cincinnati: South-Western College Publication 1998
Availability: Items available for loan: KEIC (1)Call number: 648.45 LEH.

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