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241.
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242.
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The handbook of logistics and distribution management : understanding the supply chain by Alan Rushton, Phil Croucher and Peter Baker by
Edition: 6th ed.
Material type: Text Text
Language: English
Publication details: London: Kogan Page 2017
Availability: Items available for loan: KEIC (1)Call number: 658.788 RUS.

243.
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Creativity and data marketing : a practical guide to data innovation by Becky Wang by Series: Marketing science series
Material type: Text Text
Language: English
Publication details: London: Kogan Page Limited 2017
Availability: Items available for loan: KEIC (1)Call number: 658.802 WAN.

244.
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Disruptive technologies : understand, evaluate, respond by Paul Armstrong by
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: London: Kogan Page 2017
Availability: Items available for loan: KEIC (1)Call number: 658.514 ARM.

245.
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Social selling : techniques to influence buyers and changemakers by Tim Hughes and Matt Reynolds by
Material type: Text Text
Language: English
Publication details: London: Kogan 2017
Availability: Items available for loan: KEIC (1)Call number: 658.85 HUG.

246.
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Essentials of advertising by Robert Cluley by
Material type: Text Text
Language: English
Publication details: London: KoganPage 2017
Availability: Items available for loan: KEIC (1)Call number: 659.1 CLU.

247.
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Understanding digital marketing : marketing strategies for engaging the digital generation by Damian Ryan by
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: London: Kogan Page Limited 2017
Availability: Items available for loan: KEIC (1)Call number: 658.872 RYA.

248.
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Audio branding : using sound to build your brand by Laurence Minsky and Colleen Fahey by
Material type: Text Text
Language: English
Publication details: London: Kogan 2017
Availability: Items available for loan: KEIC (1)Call number: 658.827 MIN.

249.
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Neuro design : neuromarketing Insights to boost engagement and profitability by Darren Bridger by
Material type: Text Text
Language: English
Publication details: London: Kogan 2017
Availability: Items available for loan: KEIC (1)Call number: 658.80019 BRI.

250.
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Artificial intelligence marketing and predicting consumer choice : an overview of tools and techniques by Steven Struhl by
Material type: Text Text
Language: English
Publication details: London: Kogan Page Limited 2017
Availability: Items available for loan: KEIC (1)Call number: 658.80028563 STR.

251.
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Building digital culture : a practical guide to successful digital transformation by Daniel Rowles and Thomas Brown by
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: London: Kogan Page 2017
Availability: Items available for loan: KEIC (1)Call number: 658.4038 ROW.

252.
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The people business : how ten leaders drive engagement through internal communications by Annabel Dunstan and Imogen Osborne by
Material type: Text Text
Language: English
Publication details: New Delhi: PHI Learning 2017
Availability: Items available for loan: KEIC (1)Call number: 658.45 DUN.

253.
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Innovative B2B marketing : new models, processes and theory by Simon Hall by
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: London: KoganPage 2017
Availability: Items available for loan: KEIC (1)Call number: 658.804 HAL.

254.
The Airbnb story : how three ordinary guys disrupted an industry, made billions ... and created plenty of controversy by Leigh Gallagher by
Material type: Text Text
Language: English
Publication details: London: Virgin Books 2017
Availability: Items available for loan: KEIC (1)Call number: 647.94 GAL.

255.
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Streampunks : how YouTube and the new creators are transforming our lives by Robert Kyncl and Maany Peyvan by
Material type: Text Text
Language: English
Publication details: London: Virgin Books 2017
Availability: Items available for loan: KEIC (1)Call number: 302.231 KYN.

256.
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Option B : facing adversity, building resilience and finding joy by Sheryl Sandberg and Adam M. Grant by
Material type: Text Text
Language: English
Publication details: London: WH Allen 2017
Availability: Items available for loan: KEIC (1)Call number: 155.937 SAN.

257.
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Finding my virginity : the new autobiography by Richard Branson by
Material type: Text Text
Language: English
Publication details: London: Virgin books 2017
Availability: Items available for loan: KEIC (1)Call number: 338.04092 BRA.

258.
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Spellbound : the seven magic techniques of influence, persuasion and success by David Kwong by
Material type: Text Text
Language: English
Publication details: London: Virgin Books 2017
Availability: Items available for loan: KEIC (1)Call number: 658.452 KWO.

259.
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American girls : social media and the secret lives of teenagers by Nancy Jo Sales by
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: New York: Vintage Books 2017
Availability: Items available for loan: KEIC (1)Call number: 004.6780835 SAL.

260.
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What customers crave : how to create relevant and memorable experiences at every touchpoint by Nicholas J. Webb by
Material type: Text Text
Language: English
Publication details: New York: AMACOM, American Management Association 2017
Availability: Items available for loan: KEIC (1)Call number: 658.812 WEB.

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