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2521.
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Shock marketing : advertising, influence, and family values by Joe Marconi by
Material type: Text Text
Language: English
Publication details: New Delhi: Vikas Publishing House Pvt. Ltd. 2000
Availability: Items available for loan: KEIC (1)Call number: 659.1 MAR.

2522.
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Application exercises in marketing : the Indian context by S. Ramesh Kumar by
Material type: Text Text
Language: English
Publication details: New Delhi: Vikas Publishing House Pvt. Ltd. 2000
Availability: Not available: KEIC: On hold (1).

2523.
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Managing Indian brands : marketing concepts and strategies by S. Ramesh Kumar by
Material type: Text Text
Language: English
Publication details: New Delhi: Vikas Publishing House Pvt. Ltd. 2001
Availability: Items available for loan: KEIC (1)Call number: 658.827 KUR.

2524.
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Event marketing and management by Sanjaya Singh Gaur and Sanjay V. Saggere by
Material type: Text Text
Language: English
Publication details: New Delhi: Vikas Publishing House Pvt. Ltd. 2001
Availability: Items available for loan: KEIC (1)Call number: 658.802 GAU.

2525.
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Count your chickens before they hatch by Arindam Chaudhuri by
Material type: Text Text
Language: English
Publication details: New Delhi: Vikas Publishing House Pvt. Ltd. 2001
Availability: Items available for loan: KEIC (8)Call number: 658 CHA, ...

2526.
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Managing Indian brands : marketing concepts and strategies by S. Ramesh Kumar by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Vikas Publishing House Pvt. Ltd, 2003
Availability: Items available for loan: KEIC (3)Call number: 658.827 KUM, ...

2527.
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Brand management : the Indian context by Y.L.R.Moorthi by
Material type: Text Text
Language: English
Publication details: New Delhi: Vikas Publishing House Pvt. Ltd. 2005
Availability: Items available for loan: KEIC (3)Call number: 658.827 MOO, ...

2528.
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Sack the CEO by Jeetendra Jain by
Material type: Text Text
Language: English
Publication details: New Delhi: Vikas Publishing House Pvt. Ltd. 2003
Availability: Items available for loan: KEIC (1)Call number: 658 JAI.

2529.
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Consumer behaviour : concepts, applications and cases by M. S. Raju, Dominique Xaedel, Mohan Lal Agrawal and foreword Warren J. Keegan by
Material type: Text Text
Language: English
Publication details: New Delhi: Vikas Publishing House Pvt. Ltd. 2004
Availability: Items available for loan: KEIC (1)Call number: 658.8342 RAJ.

2530.
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International marketing : global environemnt, corporate strategy and case studies by Rajagopal by
Material type: Text Text
Language: English
Publication details: New Delhi: Vikas Publishing House Pvt. Ltd. 2007
Availability: Items available for loan: KEIC (1)Call number: 658.8 RAJ.

2531.
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Gora by Rabindranath Tagore, translated by Sujit Mukherjee by
Material type: Text Text
Language: English
Publication details: New Delhi: sahitya Akademi 1997
Availability: Items available for loan: KEIC (1)Call number: 823 TAG.

2532.
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Narrating India : the novel in search of the nation by
Material type: Text Text
Publication details: New Delhi: Sahitya Akademi, 2005
Availability: Items available for loan: KEIC (1)Call number: 954 NAR.

2533.
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A history of Indian literature 500-1399 : from the courtly to the popular by Sisir Kumar Das by
Material type: Text Text
Language: English
Publication details: New Delhi: Sahitya Akademi 2005
Availability: Items available for loan: KEIC (1)Call number: 891.1 DAS.

2534.
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Encyclopaedia of mass media and communication by Arvind Kumar by
Material type: Text Text
Language: English
Publication details: New Delhi: Anmol Publications Pvt. Ltd. 1998
Availability: Items available for loan: KEIC (4)Call number: 302.2303 ENC, ...
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2535.
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Mass Media by Jan R. Hakemulder, Fay Ac De Jonge and P.P. Singh by
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Anmol publications Pvt. Ltd. 1998
Availability: Items available for loan: KEIC (1)Call number: 302.23 HAK.

2536.
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Print media communication by Jan R. Hakemulder, Fay Ac De Jonge and P.P. Singh by
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Anmol publications Pvt. Ltd. 1998
Availability: Items available for loan: KEIC (1)Call number: 302.23 HAK.
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2537.
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Flash 4 bible by Robert Reinhardt, Jon Warren Lentz by
Material type: Text Text
Language: English
Publication details: New Delhi: IDG Books India (P) Ltd. 2000
Availability: Items available for loan: KEIC (1)Call number: 006.696 REI.

2538.
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Director 8 and lingo Bible by John R. Nyquist and Robert Martin by
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: New delhi: IDG Books India (P) Ltd. 2000
Availability: Items available for loan: KEIC (1)Call number: 001.642 NYQ.

2539.
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Marketing research by David A. Aaker, V. Kumar and George S. Day by
Edition: 7th ed.
Material type: Text Text
Language: English
Publication details: New York: Wiley Dreamtech India (P) Ltd. 2005
Availability: Items available for loan: KEIC (1)Call number: 658.83 AAK.

2540.
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Beginning ActionScript 2.0 by Nathan Derksen and Jeff Berg by Series: Wrox beginning guides
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of Private Limited 2007
Availability: Items available for loan: KEIC (1)Call number: 006.696 DER.

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