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301.	Image from Amazon.com	Start your own successful retail business by Jan Kingaard by Kingaard, Jan Series: Entrepreneur magazine's start ups Material type: Text Language: English Publication details: Canada: Entrepreneur Media Inc. 2002 Availability: Items available for loan: KEIC (1)Call number: 658.87 KIN. Place hold Save to lists Add to cart (remove)
302.	Image from Amazon.com	The customer loyalty audit by Keki R. Bhote by Bhote, Keki R Series: The portfolio of marketing audits Material type: Text Language: English Publication details: Cambridge: Cambridge Strategy Publications 2001 Availability: Items available for loan: KEIC (1)Call number: 658.8 POR. Place hold Save to lists Add to cart (remove)
303.	Image from Amazon.com	The customer support audit by Colin Armistead by Armistead, Colin Series: The portfolio of marketing audits Material type: Text Language: English Publication details: Cambridge: Cambridge Strategy Publications 2001 Availability: Items available for loan: KEIC (1)Call number: 658.8 POR. Place hold Save to lists Add to cart (remove)
304.	Image from Amazon.com	The customer satisfaction audit : an eight-step approach to ensure that your firm stays focused on customer needs to promote real gain by Abram I. Bluestein, Michael Moriarty and Ronals J. Sanderson by Bluestein, Abram I Moriarty, Michael Sanderson, Ronals J Material type: Text Language: English Publication details: Cambridge: Cambridge Strategy Publications Ltd. 2004 Availability: Items available for loan: KEIC (1)Call number: 658.812 BLU. Place hold Save to lists Add to cart (remove)
305.	Image from Amazon.com	Retail in detail by Ronald L. Bond by Bond, Ronald L Edition: 3rd ed. Material type: Text Language: English Publication details: Madison: Entrepreneur Press 2005 Availability: Items available for loan: KEIC (1)Call number: 658.87 BON. Place hold Save to lists Add to cart (remove)
306.	Image from Amazon.com	Collaborative customer relationship management : taking CRM to the next level by Kracklauer, Alexander H. (ed.) Mills, Daniel Quinn (ed.) Seifert, Dirk (ed.) Material type: Text Publication details: New York: Springer-Verlag, 2004 Availability: Items available for loan: KEIC (1)Call number: 658.812 COL. Place hold Save to lists Add to cart (remove)
307.	Image from Amazon.com	Industrial excellence : management quality in manufacturing by Christoph H.Loch, Ludo, Van Der Heyden, Luk N. Van Wassenhove, Arnd Huchzermeier and Cedric Escalle Material type: Text Language: English Publication details: New York: Springer 2003 Availability: Items available for loan: KEIC (2)Call number: 658.4013 IND, ... Place hold Save to lists Add to cart (remove)
308.	Image from Amazon.com	How to win customers in the digital world : total action or fatal inaction by Peter Vervest and Al Dunn by Vervest, Peter Dunn, Al Material type: Text Language: English Publication details: New York: Springer-Verlag berlin Heidelberg 2000 Availability: Items available for loan: KEIC (1)Call number: 658.812028 VER. Place hold Save to lists Add to cart (remove)
309.	Image from Amazon.com	Relationship marketing : gaining competitive advantage through customer satisfaction and customer retention edited Thorsten Hennig-Thurau and Ursula Hansen Material type: Text Language: English Publication details: New York: Springer 2000 Availability: Items available for loan: KEIC (1)Call number: 658.812 REL . Place hold Save to lists Add to cart (remove)
310.	Image from Amazon.com	Marketing management : analysis, planning, implementation and control by Philip Kotler by Kotler, Philip Edition: 9th ed. Material type: Text Language: English Publication details: New Delhi: Prentice Hall of India Pvt. Ltd. 1997 Availability: Items available for loan: KEIC (4)Call number: 658.802 KOT, ... Place hold Save to lists Add to cart (remove)
311.	Image from Amazon.com	Working capital management : strategies and techniques by Hrishikes Bhattacharya by Bhattacharya, Hrishikes Material type: Text Language: English Publication details: New Delhi: Prentice Hall of India Private Limited 2004 Availability: Items available for loan: KEIC (1)Call number: 658.152 BHA. Place hold Save to lists Add to cart (remove)
312.	Image from Amazon.com	E service : new directions in theory and practice by Rust, Roland T. (ed.) Kannan, P. K. (ed.) Material type: Text Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd., 2002 Availability: Items available for loan: KEIC (1)Call number: 658.84 ESE. Place hold Save to lists Add to cart (remove)
313.	Image from Amazon.com	Strategic marketing for nonprofit organisations by Alan R. Andreasen and Philip Kotler by Andreasen, Alan R Kotler, Philip Edition: 3rd ed. Material type: Text Language: English Publication details: New Delhi: Prentice hall of India Private Limited 2003 Availability: Items available for loan: KEIC (1)Call number: 658.80965811498 AND. Place hold Save to lists Add to cart (remove)
314.	Image from Amazon.com	Understanding services management : integrating marketing, organisational behaviour, operations and human resource management by Glynn, William J. (ed.) Barnes, James G. (ed.) Material type: Text Publication details: New Delhi: Prentice Hall of India Privte Limited 1995 Availability: Items available for loan: KEIC (1)Call number: 658.20 UND. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
315.	Image from Amazon.com	Beyond loyalty : the next generation of strategic customer relationship management by Pierre Chenet and Jon Ivar Johansen by Chenet, Pierre Johansen, Jon Ivar Material type: Text Language: English Publication details: New Delh: Prentice-Hall of India Private Limited 2006 Availability: Items available for loan: KEIC (1)Call number: 658.812 CHE. Place hold Save to lists Add to cart (remove)
316.	Image from Amazon.com	Retail management : a strategic approach by Barry Berman and Joel R. Evans by Berman, Barry Evans, Joel R Edition: 10th ed. Material type: Text Language: English Publication details: New Delhi: Prentice-Hall of India Private Limited 2007 Availability: Items available for loan: KEIC (1)Call number: 658.87 BER. Place hold Save to lists Add to cart (remove)
317.	Image from Amazon.com	Marketing Nuggets : conceptual dimensions in marketing by S. Ramesh Kumar by Kumar, S. Ramesh Material type: Text Language: English Publication details: : Vikas Publishing House Pvt. Ltd. 1998 Availability: Items available for loan: KEIC (2)Call number: 658.8 KUM, ... Place hold Save to lists Add to cart (remove)
318.	Local cover image Image from Amazon.com	Marketing management : text and cases by Rajagopal by Rajagopal Material type: Text Language: English Publication details: New Delhi: Vikas Publishing House Pvt. Ltd. 2000 Availability: Items available for loan: KEIC (1)Call number: 658.802 RAJ. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
319.	Image from Amazon.com	Competitive excellence : critical success factors by Arun Kumar Jain by Jain, Arun Kumar Material type: Text Language: English Publication details: New Delhi: Vikas Publishing House Pvt. Ltd. 2000 Availability: Items available for loan: KEIC (1)Call number: 658.02 JAI. Place hold Save to lists Add to cart (remove)
320.	Image from Amazon.com	Ten deadly marketing sins : signs and solutions by Philip Kotler by Kotler, Philip Material type: Text Language: English Publication details: New Delhi: Wiley India(P) Ltd. 2004 Availability: Items available for loan: KEIC (2)Call number: 658.8 KOT, ... Place hold Save to lists Add to cart (remove)