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301.
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Effective export marketing of apparel to the US, EU and Japan by Darlie O. Koshy by
Material type: Text Text
Language: English
Publication details: New Delhi: Global Businaee Press 1995
Availability: Items available for loan: KEIC (1)Call number: 658.848 KOS.

302.
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Cases in strategic management : managerial experiences by Krishna Kumar by
Material type: Text Text
Language: English
Publication details: Delhi: Global Business Press 1996
Availability: Items available for loan: KEIC (2)Call number: 658.04 KUM, ...

303.
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Managing cultural differences for competitive advantage by Lisa Adent Hoecklin by
Material type: Text Text
Language: English
Publication details: Hyderabad: University Press Ltd. 2000
Availability: Items available for loan: KEIC (2)Call number: 306 HOE, ...

304.
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Management research : contemporary issues by Nirmal k. Gupta and Abad Ahmad by
Material type: Text Text
Language: English
Publication details: delhi: South Asia Publications 1994
Availability: Items available for loan: KEIC (1)Call number: 658.0072 GUP.

305.
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Getting it right the second time by Michael Gershman foreword by Shunu Sen by
Material type: Text Text
Language: English
Publication details: New Delhi: Roli Books Pvt., Ltd. 2000
Availability: Items available for loan: KEIC (4)Call number: 658.800973 GER, ...

306.
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Direct marketing : concept and cases by Mukesh Chaturvedi by
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Excel Books 2000
Availability: Items available for loan: KEIC (1)Call number: 658.872 CHA.

307.
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Extremely short cases on strategic management by Ajit Prasad by
Material type: Text Text
Language: English
Publication details: New Delhi: Excel Books 2001
Availability: Items available for loan: KEIC (1)Call number: 658 PRA.

308.
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Case method in management education : text and illustrations by Upinder Dhar, Santosh Dhar by
Material type: Text Text
Language: English
Publication details: New Delhi: Exel Books 2002
Availability: Items available for loan: KEIC (1)Call number: 658 DHA.

309.
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Marketing research by S. L. Gupta by
Material type: Text Text
Language: English
Publication details: New Delhi: Excel Books 2003
Availability: Items available for loan: KEIC (1)Call number: 658.83 GUP.

310.
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Marketing management : text and cases by S. Jayachandran by
Material type: Text Text
Language: English
Publication details: New Delhi: Excel Books 2004
Availability: Items available for loan: KEIC (1)Call number: 658.802 JAY.

311.
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Management principles and practice by R. Srinivasan and S.A. Chunawalla by
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: Mumbai: Himalaya Publishing House 1995
Availability: Items available for loan: KEIC (1)Call number: 658 SRI.

312.
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Foundations of advertising theory and practice by S. A. Chunawalla and K. C. Sethia by
Material type: Text Text
Language: English
Publication details: Mumbai: Himalaya Publishing House 1998
Availability: Items available for loan: KEIC (1)Call number: 659.1 CHU.

313.
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Leadership for innovation : how to organise team creativity and harvest ideas by John Adair by
Material type: Text Text
Language: English
Publication details: New Delhi: Kogan Page 2007
Availability: Items available for loan: KEIC (1)Call number: 658.4092 ADA.

314.
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Entrepreneurship and small scale industries : new potentials editors by G. S. Batra and R. C. Dangwal
Material type: Text Text
Language: English
Publication details: New Delhi: Deep and Deep Publications Pvt. Ltd. 2003
Availability: Items available for loan: KEIC (1)Call number: 338.040954 BAT.

315.
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Managing disagreement contructively : conflict management in organization by Herbert S. Kinndler by
Material type: Text Text
Language: English
Publication details: New Delhi: Viva book private limited 2004
Availability: Items available for loan: KEIC (1)Call number: 658.4 KIN.

316.
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The CRM handbook : a business guide to customer relationship management by Jill Dyche by Series: Addison-Wesley information technology series
Material type: Text Text
Language: English
Publication details: Delhi: Dorling Kindersley (India) Pvt. Ltd. 2007
Availability: Items available for loan: KEIC (2)Call number: 658.812 DYC, ...

317.
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Marketing communications by Jim Blythe by
Material type: Text Text
Language: English
Publication details: Edinburgh: Pearson education Limited 2000
Availability: Items available for loan: KEIC (1)Call number: 658.802 BLY.

318.
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E marketing : improving marketing effectiveness in a digital world by Malcolm McDonald and Hugh Wilson by
Material type: Text Text
Language: English
Publication details: New Delhi: Addison Wesley Longman Pte. Ltd. 2001
Availability: Items available for loan: KEIC (1)Call number: 658.84 MCD.

319.
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Modern management control system : text and case by Kenneth A. Merchant by Series: The Robert S. Kaplan series in management accounting
Material type: Text Text
Language: English
Publication details: Delhi: Pearson Education (Singapore) Pte. Ltd., Indian Branch 2004
Availability: Items available for loan: KEIC (1)Call number: 658.15 MER.

320.
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Research methods in the social sciences by
Material type: Text Text
Publication details: New Delhi: Vistaar Publications, 2008
Availability: Items available for loan: KEIC (1)Call number: 300.72 RES.

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