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41.	Image from Amazon.com	Cross-cultural communication : the essential guide to international business by Mattock, John (ed.) Edition: 2nd ed. Material type: Text Publication details: London: Kogan Page Ltd., 2003 Availability: Items available for loan: KEIC (1)Call number: 658.18 CRO. Place hold Save to lists Add to cart (remove)
42.	Image from Amazon.com	Brand Failures : The truth about the 100 biggest branding mistakes of all time by Matt Haig by Haig, Matt Edition: 1st ed. Material type: Text Language: English Publication details: London: Kogan Page 2003 Availability: Items available for loan: KEIC (2)Call number: 658.827 HAI, ... Lists: Brands & Branding Books. Place hold Save to lists Add to cart (remove)
43.	Image from Amazon.com	The knowledge entrepreneur : how your business can create, manage, and profit from intellectual capital by Colin Coulson-Thomas by Coulson-Thomas, Colin Material type: Text Language: English Publication details: London: Kogan Page 2004 Availability: Items available for loan: KEIC (1)Call number: 658.4038 COU. Place hold Save to lists Add to cart (remove)
44.	Image from Amazon.com	Living the brand : how to transform every member of your organization into a brand champion ; in association with marketing by Nicholas Ind by Ind, Nicholas Edition: 2nd ed. Material type: Text Language: English Publication details: London: Kogan Page 2004 Availability: Items available for loan: KEIC (1)Call number: 658.827 IND. Place hold Save to lists Add to cart (remove)
45.	Image from Amazon.com	The 18 immutable laws of corporate reputation : creating, protecting, and repairing your most valuable asset by Ronald J. Alsop by Alsop, Ronald J Series: A Wall Street journal book Material type: Text Language: English Publication details: London: Kogan Page Limited 2004 Availability: Items available for loan: KEIC (1)Call number: 659.2 ALS. Place hold Save to lists Add to cart (remove)
46.	Image from Amazon.com	Questionnaire design : how to plan, structure and write survey material for effective market research (with CD) by Ian Brace by Brace, Ian Edition: 1st ed. Material type: Text Language: English Publication details: New Delhi: Kogan Page India 2005 Availability: Items available for loan: KEIC (1)Call number: 658.83 BRA. Place hold Save to lists Add to cart (remove)
47.	Image from Amazon.com	Media monoliths : how great media brands thrive and survive by Mark Tungate by Tungate, Mark Edition: 1st ed. Material type: Text Language: English Publication details: New Delhi: Kogan Page India 2005 Availability: Items available for loan: KEIC (1)Call number: 338.4730223 TUN. Lists: Media Books. Place hold Save to lists Add to cart (remove)
48.	Image from Amazon.com	Ethics in public relations : a guide to best practice by Patricia Parsons by Parsons, Patricia Edition: 1st ed. Material type: Text Language: English Publication details: New Delhi: Kogan Page India 2005 Availability: Items available for loan: KEIC (1)Call number: 174.96572 PAR. Place hold Save to lists Add to cart (remove)
49.	Image from Amazon.com	International marketing : strategy planning, market entry and implementation by Roger Bennett and Jim Blythe by Bennett, Roger Blythe, Jim Edition: 3rd ed. Material type: Text Language: English Publication details: London: Kogan Page Limited 2005 Availability: Items available for loan: KEIC (1)Call number: 658.848 BEN. Place hold Save to lists Add to cart (remove)
50.	Image from Amazon.com	The marketing plan workbook by John Westwood by Westwood, John Series: The Sunday times business enterprise guide Material type: Text Language: English Publication details: London: Kogan Page Limited 2005 Availability: Items available for loan: KEIC (1)Call number: 658.802 WES. Place hold Save to lists Add to cart (remove)
51.	Image from Amazon.com	Effective writing skills for public relations by John Foster by Foster, John Series: PR in practice series Edition: 3rd ed. Material type: Text Language: English Publication details: London: Kogan Page 2005 Availability: Items available for loan: KEIC (1)Call number: 808.066659 FOS. Place hold Save to lists Add to cart (remove)
52.	Image from Amazon.com	Evaluating public relations : a best practice guide to public relations and evaluation by Tom Watson and Paul Noble by Watson, Tom Noble, Paul Material type: Text Language: English Publication details: London: Kogan Page Limited 2005 Availability: Items available for loan: KEIC (1)Call number: 659.2072 WAT. Place hold Save to lists Add to cart (remove)
53.	Image from Amazon.com	From idea to profit : how to market innovative products and services consultant editor by Adam Jolly Material type: Text Language: English Publication details: London: Kogan Page Limited 2005 Availability: Items available for loan: KEIC (1)Call number: 658.8 FRO. Place hold Save to lists Add to cart (remove)
54.	Image from Amazon.com	Understanding the basics of return on investment in training by Patricia Pulliam Phillip by Phillip, Patricia Pulliam Edition: 2nd ed. Material type: Text Language: English Publication details: New Delhi: Kogan Page India 2004 Availability: Items available for loan: KEIC (1)Call number: 658.312404 PHI. Place hold Save to lists Add to cart (remove)
55.	Image from Amazon.com	Risk issues and crisis management : a casebook of best practice by Michael Regester and Judy Larkin by Regester, Michael Larkin, Judy Series: PR in practice series Material type: Text Language: English Publication details: London: Kogan Page 2005 Availability: Items available for loan: KEIC (1)Call number: 658.4056 REG. Place hold Save to lists Add to cart (remove)
56.	Image from Amazon.com	Advertised mind: Ground breaking insights into how our brains respond to advertising by Du Plessis, Erik Material type: Text Language: English Publication details: London: Kogan Page Limited 2005 Availability: Items available for loan: KEIC (2)Call number: 659.1019 DUP, ... Place hold Save to lists Add to cart (remove)
57.	Image from Amazon.com	Creating passions brands : getting to the heart of branding by Helen Edwards and Derek Day by Edwards, Helen Day, Derek Material type: Text Language: English Publication details: London: Kogan Page Limited 2005 Availability: Items available for loan: KEIC (1)Call number: 658.827 EDW. Place hold Save to lists Add to cart (remove)
58.	Image from Amazon.com	The mobile revolution : the making of mobile services worldwide by Dan Steinbock by Steinbock, Dan Material type: Text Language: English Publication details: London: Kogan Page Limited 2005 Availability: Items available for loan: KEIC (1)Call number: 384.33 STE. Place hold Save to lists Add to cart (remove)
59.	Image from Amazon.com	Corporate reputation, the brand and the bottom line : powerful proven communication strategies for maximizing value by Roger Haywood by Haywood, Roger Edition: 3rd ed. Material type: Text Language: English Publication details: London: Kogan Page India 2003 Availability: Items available for loan: KEIC (1)Call number: 658.827 HAY. Place hold Save to lists Add to cart (remove)
60.	Image from Amazon.com	The inspirational leader : how to motivate, encourage and achieve success by John Adair by Xardel, Dominique Material type: Text Language: English Publication details: London: Kogan Page Limited 2003 Availability: Items available for loan: KEIC (1)Call number: 658.4092 ADA. Place hold Save to lists Add to cart (remove)