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41.
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Collecting and interpreting qualitative materials by
Material type: Text Text
Publication details: New Delhi: Sage Publciations India Pvt. Ltd. 1998
Availability: Items available for loan: KEIC (1)Call number: 300.723 COL.

42.
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Cybersociety 2.0 : revisiting computer-mediated communication and community by
Material type: Text Text
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 1998
Availability: Items available for loan: KEIC (1)Call number: 303.4833 CYB.

43.
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Uncover the hidden power of television programming : -and get the most from your advertising budget by Kevin J. Clancy and David W. Lloyd by
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 2001
Availability: Items available for loan: KEIC (1)Call number: 659.143 CLA.

44.
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Doing internet research : critical issues and methods for examining the net by
Material type: Text Text
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 1998
Availability: Items available for loan: KEIC (1)Call number: 303.4833 DOI.

45.
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Constructing effective questionnaires by Robert A. Peterson by
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications 2000
Availability: Items available for loan: KEIC (1)Call number: 300.723 PET.

46.
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Tune in, log on : soaps, fandom, and online community by Nancy K. Baym by Series: New Media Culture
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 1999
Availability: Items available for loan: KEIC (1)Call number: 791.456 BAY.

47.
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Developing a market orientation by
Material type: Text Text
Publication details: Thousand Oaks: Sage Publications, 1999
Availability: Items available for loan: KEIC (1)Call number: 658.83 DEV.

48.
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Brands, consumers, symbols, and research by Sidney J. Levy, compiled by Dennis W. Rook by
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 1999
Availability: Items available for loan: KEIC (2)Call number: 658.8243 LEV, ...

49.
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Action research by Ernest T. Stringer by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 1999
Availability: Items available for loan: KEIC (1)Call number: 361 STR.

50.
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A general theory of competition : resources competences, productivity, economic growth by Shelby D. Hunt by
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications 2000
Availability: Items available for loan: KEIC (1)Call number: 338.6048 HUN.

51.
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Behaviour change and public health in the developing world by John P. Elder by
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications 2000
Availability: Items available for loan: KEIC (1)Call number: 614.44 ELD.

52.
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Handbook of relationship marketing by
Material type: Text Text
Publication details: New Delhi: Sage Publications India Pvt. Ltd., 2000
Availability: Items available for loan: KEIC (1)Call number: 658.8 HAN.

53.
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Media and communication research methods : an introduction to qualitative and quantitative approaches by Arthur Asa Berger by
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications 2000
Availability: Items available for loan: KEIC (1)Call number: 302.23072 BER.
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54.
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Communication yearbook-22 by
Material type: Text Text
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 1999
Availability: Items available for loan: KEIC (1)Call number: 302.2 COM.

55.
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Handbook of interview research : context and method editor by Jaber F. Gubrium and James A. Holstein
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 2001
Availability: Items available for loan: KEIC (1)Call number: 158.39 HAN.

56.
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Handbook of children and the media by
Material type: Text Text
Publication details: New Delhi: Sage Publications India Pvt Ltd., 2000
Availability: Items available for loan: KEIC (1)Call number: 302.2345083 HAN.

57.
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Communicating unrealitymodern media and the reconstruction of reality by Gabriel Weimann by
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 2000
Availability: Items available for loan: KEIC (1)Call number: 302.23 WEI.

58.
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Moderting focus groups : a practical guide for group facilitation by Thomas L. Greenbaum by
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications 2000
Availability: Items available for loan: KEIC (1)Call number: 001.433 GRE.

59.
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Communication yearbook-23 by
Material type: Text Text
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 2000
Availability: Items available for loan: KEIC (1)Call number: 302.2 COM.

60.
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Children adolescents and the media by Victor C. Strasburger and Barbara J. Wilson with contributions by Jeanne B. Funk, Edward Donnerstein, Bob McCannon foreword by Dorothy G. Singer by
Material type: Text Text
Language: English
Publication details: California: Sage Publications Ltd. 2002
Availability: Items available for loan: KEIC (1)Call number: 302.23083 STR.

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