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41.
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Chasing daylight : how my forthcoming death transformed my life a final account by Eugene O'Kelly and Andrew Postman by
Material type: Text Text
Language: English
Publication details: New York: McGraw Hill Education 2008
Availability: Items available for loan: KEIC (1)Call number: 155.937 OKE.

42.
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Creativity theories and themes research development and practice by Mark A. Runco by
Material type: Text Text
Language: English
Publication details: Burlington: Elsevier Academic Press 2007
Availability: Items available for loan: KEIC (1)Call number: 153.35 RUN.

43.
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Snap judgment : when to trust your instincts, when to ignore them, and how to avoid making big mistakes with your money by David E Adler by
Material type: Text Text
Language: English
Publication details: New York: Upper Saddle River 2009
Availability: Items available for loan: KEIC (2)Call number: 332.024 ADL, ...

44.
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Nudge : improving decisions about health, wealth, and happiness by Richard H. Thaler and Cass R. Sunstein by
Material type: Text Text
Language: English
Publication details: London: Penguin Books India Pvt. Ltd. 2009
Availability: Not available: KEIC: On hold (1).

45.
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Quote me if you can : daily thoughts for happiness at work by N S Rajan by
Material type: Text Text
Language: English
Publication details: New Delhi: Penguin Books 2015
Availability: Items available for loan: KEIC (1)Call number: 158.7 RAJ.

46.
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Dreaming : a very short introduction by J. Allan Hobson by Series: A very short introduction
Material type: Text Text
Language: English
Publication details: Oxford: Oxford University Press 2005
Availability: Items available for loan: KEIC (1)Call number: 154.63 HOB.

47.
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Ageing : a very short introduction by Nancy A. Pachana by Series: Very short introductions, 496
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: Oxford: Oxford University Press 2016
Availability: Items available for loan: KEIC (1)Call number: 155.67 PAC.

48.
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Behavioural economics : a very short introduction by Michelle Baddeley by Series: Very short introductions, 505
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: Oxford: Oxford University Press 2017
Availability: Items available for loan: KEIC (1)Call number: 330.019 BAD.

49.
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Bounded rationality and industrial organization by Ran Spiegler by
Material type: Text Text
Language: English
Publication details: New York: Oxford University Press 2014
Availability: Items available for loan: KEIC (1)Call number: 658.8342 SPI.

50.
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Work : a very short introduction by Stephen Fineman by Series: A very short introduction
Material type: Text Text
Language: English
Publication details: New York: Oxford University Press 2012
Availability: Items available for loan: KEIC (1)Call number: 306.36 FIN.

51.
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The objects of affection : semiotics and consumer culture by Arthur Asa Berger by
Material type: Text Text
Language: English
Publication details: New York: Palgrave Macmillan 2010
Availability: Not available: KEIC: Checked out (1).

52.
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Customer sense : how the 5 senses influence buying behavior by Aradhna Krishna by
Material type: Text Text
Language: English
Publication details: New York: Palgrave Macmillan 2013
Availability: Items available for loan: KEIC (1)Call number: 658.8342 SEL.

53.
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Reverse psychology marketing : the death of traditional marketing and the rise of the new pull game by Indrajit Sinha and Thomas Foscht by
Material type: Text Text
Language: English
Publication details: New York: Palgrave Macmillan 2007
Availability: Items available for loan: KEIC (1)Call number: 658.80019 SIN.

54.
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More than you know : finding financial wisdom in unconventional places by Michael J. Mauboussin by
Material type: Text Text
Language: English
Publication details: New York: Columbia University Press 2013
Availability: Items available for loan: KEIC (1)Call number: 332.6 MAU.

55.
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Hooked : how to build habit-forming products by Nir Eyal and Ryan Hoover by
Material type: Text Text
Language: English
Publication details: London: Penguin Books Ltd 2014
Availability: Not available: KEIC: Checked out (1).

56.
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When to rob a bank : a rogue economist's guide to the world by Steven D. Levitt and Stephen J. Dubner by
Material type: Text Text
Language: English
Publication details: London: Allen Lane 2015
Availability: Items available for loan: KEIC (1)Call number: 330 LEV.
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57.
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Misbehaving : the making of behavioural economics by Richard H. Thaler by
Material type: Text Text
Language: English
Publication details: London: Allen Lane, an imprint of Penguin Books 2016
Availability: Items available for loan: KEIC (1)Call number: 330.019 THA. Not available: KEIC: Checked out (1).

58.
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This is your brain on music : understanding a human obsession by Daniel Levitin by
Material type: Text Text
Language: English
Publication details: London: Penguin Books 2019
Availability: Items available for loan: KEIC (1)Call number: 781.11 LEV.

59.
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The second self : computers and the human spiritl by Sherry Turkle by
Edition: 20th ed.
Material type: Text Text
Language: English
Publication details: Cambridge: MIT Press 2005
Availability: Items available for loan: KEIC (1)Call number: 004 TUR.

60.
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The logic of life : the rational economics of an irrational world by Tim Harford by
Material type: Text Text
Language: English
Publication details: London: Little Brown 2007
Availability: Items available for loan: KEIC (1)Call number: 339 HAR.

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