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41.
Life's a pitch : then you buy by Don Peppers by
  • Don Peppers
Material type: Text Text
Language: English
Publication details: New York: Currency Books 1995
Availability: Items available for loan: KEIC (1)Call number: 658.85 DON.

42.
The Lexus and the olive tree by Thomas L Friedman by
  • Friedman, Thomas L
Material type: Text Text
Language: English
Publication details: New York: Anchor Books 2000
Availability: Items available for loan: KEIC (1)Call number: 658.8348 FRI.

43.
A rendom walk down wall street by Burton G. Malkiel by
  • Malkiel, Burton G
Material type: Text Text
Language: English
Publication details: New York: Norton 1989
Availability: Items available for loan: KEIC (1)Call number: 658 MAL.

44.
Consumer psychology for marketing by Gordon R. Foxall and Ronald E. Goldsmith by
  • Foxall, Gordon R
  • Goldsmith, Ronald E
Material type: Text Text
Language: English
Publication details: London: Routledge 1994
Availability: Items available for loan: KEIC (2)Call number: 658.8342 FOX, ...

45.
A handbook of qualitative methodologies for mass communication research by
  • Jensen, Klaus Bruhn (ed.)
  • Jankowski, Nicholas W. (ed.)
Material type: Text Text
Publication details: London: Routledge, 1991
Availability: Items available for loan: KEIC (1)Call number: 302.23072 HAN.

46.
Critical communication studies: Communication, history and theory in America by
  • Hanno, Hardt
Material type: Text Text
Language: English
Publication details: New York: Routledge 1992
Availability: Items available for loan: KEIC (1)Call number: 302.2 HAR.

47.
The cultural studies reader by
  • During, Simon (ed.)
Material type: Text Text
Publication details: London: Routledge, 1993
Availability: Not available: KEIC: Checked out (1).

48.
The Block Reader in Visual Culture contributed by Jon Bird [et...al] by
  • LaSalle, Diana
  • Britton, Terry A
Material type: Text Text
Language: English
Publication details: London: Routledge 1996
Availability: Items available for loan: KEIC (1)Call number: 701.030942 BLO.

49.
Sociology : the basics by Martin Albrow by
  • Albrow, Martin
Material type: Text Text
Language: English
Publication details: London: Routhledge 2003
Availability: Items available for loan: KEIC (1)Call number: 301 ALB.

50.
Pictorial metaphor in advertising by Charles Forceville by
  • Forceville, Charles
Material type: Text Text
Language: English
Publication details: London: Routledge 1996
Availability: Items available for loan: KEIC (1)Call number: 659.104 FOR.

51.
De-westernizing media studies by
  • Curran, James (ed.)
  • Park, Myung-Jin (ed.)
Material type: Text Text
Publication details: Oxon: Routledge 2000
Availability: Items available for loan: KEIC (1)Call number: 302.23 DEW.

52.
Consumer behaviour analysis : the behavioural economics of consumption : Vol. 2 by
  • Foxall, Gordon R. (ed.)
Series: Critical perspectives on business and management
Material type: Text Text
Publication details: London: Routledge, 2002
Availability: Items available for loan: KEIC (1)Call number: 658.8342 CON.

53.
Television : critical concepts in media and cultural studies by
  • Miller, Toby (ed.)
Material type: Text Text
Publication details: London: Routledge, 2003
Availability: Items available for loan: KEIC (1)Call number: 302.23 TEL.

54.
Communication studies : the essential resource by
  • Beck, Andrew (ed.)
  • Bennett, Peter (ed.)
  • Wall, Peter (ed.)
Material type: Text Text
Publication details: London: Routledge, 2004
Availability: Items available for loan: KEIC (1)Call number: 302.2 COM.

55.
Introduction to communication studies by John Fiske by
  • Fiske, John
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: London: Routledge 1993
Availability: Items available for loan: KEIC (1)Call number: 302.2 FIS.

56.
The feminist standpoint theory reader : intellectual and political controversies by
  • Harding, Sandra (ed.)
Material type: Text Text
Publication details: New York: Routledge, 2004
Availability: Items available for loan: KEIC (1)Call number: 305.4201 FEM.

57.
The brand innovation manifesto : how to build brands, redefine markets and defy conventions by John Grant by
  • Grant, John
Material type: Text Text
Language: English
Publication details: West Sussex: John Wiley and Sons Ltd. 2006
Availability: Items available for loan: KEIC (2)Call number: 658.827 GRA, ...

58.
Movies and methods by
  • Nichols, Bill (ed.)
Material type: Text Text
Publication details: Calcutta Seagull Books 1976
Availability: Items available for loan: KEIC (2)Call number: 778.5 MOV, ...

59.
Theorizing the moving image by Noel Carroll by
  • Carroll, Noel
Material type: Text Text
Language: English
Publication details: Cambridge: Cambridge University Press 1996
Availability: Items available for loan: KEIC (1)Call number: 791.4301 CAR.

60.
Economics and language : five essays by Ariel Rubinstein by
  • Rubinstein, Ariel
Material type: Text Text
Language: English
Publication details: Cambridge: Cambridge Univesity Press 2000
Availability: Items available for loan: KEIC (1)Call number: 330.014 RUB.

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