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421.
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Emotional design : why we love (or hate) everyday things by Donald A. Norman by
Material type: Text Text
Language: English
Publication details: New York: Basic Books 2005
Availability: Items available for loan: KEIC (1)Call number: 155.911 NOR.

422.
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The design of everyday things by Donald A. Norman by
Material type: Text Text
Language: English
Publication details: New York: Basic Books 2002
Availability: Not available: KEIC: Checked out (1).

423.
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Rest : why you get more done when you work less by Alex Soojung-Kim Pang by
Material type: Text Text
Language: English
Publication details: New York: Basic Books 2017
Availability: Not available: KEIC: Checked out (1).

424.
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Motivational marketing : how to effectively motivate your prospects to buy now, buy more, and tell their friends too! by Robert Imbriale foreword by Dan S. Kennedy by
Material type: Text Text
Language: English
Publication details: New Jersey: John Wiley and Sons, Inc. 2007
Availability: Items available for loan: KEIC (1)Call number: 658.8342 IMB.

425.
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Inspired marketing : the astonishing fun new way to create more profits for your business by following your heart by Joe Vitale and Craig Perrine by
Material type: Text Text
Language: English
Publication details: New Jersey: John Wiley and Sons, Inc. 2008
Availability: Items available for loan: KEIC (2)Call number: 658.8 VIT, ...

426.
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The responsibility revolution : how the next generation of businesses will win by Jeffrey Hollender and Bill Breen by
Material type: Text Text
Language: English
Publication details: San Fransisco: Jossey Bass 2010
Availability: Items available for loan: KEIC (1)Call number: 658.4 HOL.

427.
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The buying brain : secrets for selling to the subconscious mind by A. K. Pradeep by
Material type: Text Text
Language: English
Publication details: New Jersy: John Wiley and Sons Inc. 2010
Availability: Items available for loan: KEIC (1)Call number: 658.8 PRA.

428.
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The dragonfly effect : quick, effective, and powerful ways to use social media to drive social change by Jennifer Aaker, Andy Smith and Carlye Adler by
Material type: Text Text
Language: English
Publication details: San Francisco: Jossey Bass 2010
Availability: Items available for loan: KEIC (1)Call number: 658.872 AAK.

429.
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Social innovation, inc. : 5 strategies for driving business growth through social change by Jason Saul by
Material type: Text Text
Language: English
Publication details: New Jersey: John Wiley and Sons, inc. 2010
Availability: Items available for loan: KEIC (1)Call number: 658.4063 SAU.

430.
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The social media Bible : tactics, tools and strategies for business success by Lon Safko by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Jersey: John Wiley and Sons, Inc. 2010
Availability: Items available for loan: KEIC (1)Call number: 658.872 SAF.

431.
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The innovation playbook : a revolution in business excellence by Nicholas J. Webb by
Material type: Text Text
Language: English
Publication details: New Jersey: John Wiley and Sons, Inc. 2011
Availability: Items available for loan: KEIC (1)Call number: 658.4 WEB.

432.
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Transcultural communication by Andreas Hepp by
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: Chichester: John Wiley and Sons Ltd 2015
Availability: Items available for loan: KEIC (1)Call number: 303.482 HEP.

433.
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India's store wars : retail revolution and the battle for the next 500 million shoppers by Geoff Hiscock by
Material type: Text Text
Language: English
Publication details: New Jersey: John Wiley and Sons, Inc. 2008
Availability: Items available for loan: KEIC (1)Call number: 381.10954 HIS.

434.
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The olympic games effect : how sports marketing builds strong brands by John A. Davis by
Material type: Text Text
Language: English
Publication details: Singapore: John Wiley and Sons (Asia) Pte. Ltd. 2008
Availability: Items available for loan: KEIC (1)Call number: 796.0698 DAV.

435.
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ROI of $ocial media : how to improve the return on your social marketing investment by Guy R. Powell, Steven W. Groves and Jerry Dimos by
Material type: Text Text
Language: English
Publication details: New Jersey: John Wiley and Sons, Inc. 2011
Availability: Items available for loan: KEIC (1)Call number: 658.802 POW.

436.
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The leisure economy : how changing demographics. economics, and generational attitudes will reshape our lives and our industries by Linda Nazareth by
Material type: Text Text
Language: English
Publication details: Ontario: John Wiley and Sons Canada, Ltd. 2007
Availability: Items available for loan: KEIC (1)Call number: 330.97100112 NAZ.

437.
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The gender intelligent retailer : discover the connection between women consumers and business growth by Joanne Thomas Yaccato and Sean McSweeney by
Material type: Text Text
Language: English
Publication details: Canada: John Wiley and Sons 2008
Availability: Items available for loan: KEIC (1)Call number: 658.804 THO.

438.
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The executive's guide to enterprise social media strategy : how social networks are radically transforming your business by David B. Thomas and Mike Barlow by
Material type: Text Text
Language: English
Publication details: New Jersey: John Wiley and Sons, Inc. 2011
Availability: Items available for loan: KEIC (1)Call number: 006.70684 THO.

439.
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Media effects research : a basic overview by Glenn G. Sparks by Series: Wadsworth series in mass communication and journalism
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: Belmont: Cengage 2010
Availability: Items available for loan: KEIC (1)Call number: 302.23 SPA.

440.
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A history of communication : media and society from the evolution of speech to the internet by Marshall T. Poe by
Material type: Text Text
Language: English
Publication details: New York: Cambridge University Press 2011
Availability: Items available for loan: KEIC (1)Call number: 302.209 POE.

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