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441.
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Advertising media planning by Jack Z. Sissors and Roger B. Baron by
Edition: 7th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Education Private Limited 2010
Availability: Items available for loan: KEIC (1)Call number: 659.111 SIS.

442.
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Database management systems by G K Gupta by
Material type: Text Text
Language: English
Publication details: New Delhi: TATA McGraw-Hill Education (India) Private Limited 2012
Availability: Items available for loan: KEIC (1)Call number: 005.74 GUP.

443.
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Sales and distribution management : text and cases by Krishna K. Havaldar and Vasant M. Cavale by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata Mcgraw Hill Education Private Limited 2015
Availability: Items available for loan: KEIC (1)Call number: 658.81 HAV.

444.
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Financial management : theory and practice (with CD) by Prasanna Chandra by Series: CFM-TMH Professional Series in Finance
Edition: 8th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2011
Availability: Items available for loan: KEIC (1)Call number: 658.15 CHA.

445.
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A first look at communication theory by E. M. Griffin by
Edition: 8th ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw Hill 2012
Availability: Items available for loan: KEIC (6)Call number: 302.201 GRI, ...

446.
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Essentials of negotiation by Roy J. Lewicki, David M. Saunders and Bruce Barry by
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill Companies 2011
Availability: Items available for loan: KEIC (1)Call number: 658.4052 LEW.

447.
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International dimensions of management : managing in a diverse and dynamic global environment by Arvind V. Phatak, Rabi S. Bhagat and Roger J. Kashlak by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw Hill Comapnies 2009
Availability: Items available for loan: KEIC (1)Call number: 658.049 PHA.

448.
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Corporate communication by Paul A. Argenti by Series: American political challenges
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill Companies, Inc 2009
Availability: Items available for loan: KEIC (1)Call number: 658.45 ARG.

449.
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International business : competing in the global marketplace by Charles W. L. Hill by
Edition: 7th ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill Companies, Inc. 2009
Availability: Items available for loan: KEIC (1)Call number: 658.049 HIL.

450.
Sociological theory by George Ritzer by
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2011
Availability: Items available for loan: KEIC (1)Call number: 301 RIT.

451.
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Strategic management : planning for domestic and global competition by John A. Pearce and Richard B. Robinson by
Edition: 13th ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw Hill Education 2013
Availability: Items available for loan: KEIC (1)Call number: 658.4012 PEA.

452.
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The Mcgraw - Hill 36- hour course : product development by Andrea Belz by
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2011
Availability: Items available for loan: KEIC (1)Call number: 658.5 BEL.

453.
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Wikibrands : reinventing your company in a customer- driven marketplace by Sean Moffitt and Mike Dover by
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2011
Availability: Items available for loan: KEIC (2)Call number: 658.827 MOF, ...

454.
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Toyota under fire : lessons for turning crisis into opportunity by Jeffrey K. Liker and Timothy N. Ogden by
Material type: Text Text
Language: English
Publication details: New Delhi: Tata Mcgraw Hill Education Private Limited 2011
Availability: Items available for loan: KEIC (1)Call number: 338.7 LIK.

455.
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The dentsu way : 9 lessons for innovation in marketing from the world's leading advertising agency by Kotaro Sugiyama and Tim Andree by
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2011
Availability: Items available for loan: KEIC (1)Call number: 658.8 SUG.

456.
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Mobile marketing : fundamentals and strategy by Kann Varnali, Aysegul Toker and Cengiz Yilmaz by
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2011
Availability: Items available for loan: KEIC (1)Call number: 658.8 VAR.

457.
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Manager's guide to social media by Scott Klososky by
Material type: Text Text
Language: English
Publication details: New Delhi: Tata Mcgraw Hill Education Private Limited 2011
Availability: Items available for loan: KEIC (1)Call number: 006.7024 KLO.

458.
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Leaders and the leadership process : readings, self-assessments and application by Jon L. Pierce and John W. Newstrom by
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2011
Availability: Items available for loan: KEIC (1)Call number: 303.34 PIE.

459.
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Intercultural communication in the global workplace by Linda Beamer and Iris Varner by
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2011
Availability: Items available for loan: KEIC (1)Call number: 658.4 BEA.

460.
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New products management by Merle Crawford and Anthony Di Benedetto by
Edition: 9th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2011
Availability: Items available for loan: KEIC (2)Call number: 658.5 CRA, ...

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