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541.
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Let's get real or let's not play : transforming the buyer/seller relationship by Mahan Khalsa and Randy Illig by
Material type: Text Text
Language: English
Publication details: New York: Portfolio 2008
Availability: Items available for loan: KEIC (1)Call number: 658.8 KHA.

542.
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The best of the gallup management journal 2001-2007 by
Material type: Text Text
Publication details: New York: Gallup Press 2007
Availability: Items available for loan: KEIC (1)Call number: 658.404 BES.

543.
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Contemporary research in e-branding by
Material type: Text Text
Publication details: Hershey: Information Science Reference 2009
Availability: Items available for loan: KEIC (1)Call number: 658.872 CON.

544.
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God is a salesman : learn from the master by Mark Stevens by
Material type: Text Text
Language: English
Publication details: New York: Center Street 2008
Availability: Items available for loan: KEIC (1)Call number: 658.85 STE.

545.
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Sense and respond : how successful organizations listen to customers and create new products continuously by Jeff Gothelf and Josh Seiden by
Material type: Text Text
Language: English
Publication details: Boston: Harvard Business Review Press 2017
Availability: Items available for loan: KEIC (1)Call number: 658.812 GOT.

546.
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Connected strategy : building continuous customer relationships for competitive advantage by Nicolaj Siggelkow and Christian Terwiesch by
Material type: Text Text
Language: English
Publication details: Massachusetts: Harvard Business School Publishing 2019
Availability: Items available for loan: KEIC (1)Call number: 658.812 SIG.

547.
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From voices to results : voice of customer questions, tools, and analysis : proven techniques for understanding and engaging with your customers by Robert Coppenhaver by
Material type: Text Text
Language: English
Publication details: Birmingham: Impackt Publishing 2018
Availability: Items available for loan: KEIC (1)Call number: 658.8343 COP.

548.
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Key concepts in marketing by Jim Blythe by Series: SAGE key concepts
Material type: Text Text
Language: English
Publication details: London: Sage Publications Ltd. 2009
Availability: Items available for loan: KEIC (1)Call number: 658.8 BLY.

549.
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Customer relationship management : concepts and technologies by Francis Buttle by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: Noida: Elsevier India Private Limited 2009
Availability: Items available for loan: KEIC (3)Call number: 658.812 BUT, ...

550.
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In search of excellence : lessons from america's best run companies by Thomas J. Peters and Robert H. Waterman by
Material type: Text Text
Language: English
Publication details: London: Profile Books Ltd. 2010
Availability: Items available for loan: KEIC (2)Call number: 658 PET, ...

551.
Strategic sport marketing by David Shilbury, Shayne Quick and Hans Westerbeek by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: Australia: Allen and Unwin 2008
Availability: Items available for loan: KEIC (1)Call number: 796.0698 SHI.

552.
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Secrets of social media marketing : how to use online conversations and customer communities to turbo-charge your business! by Paul Gillin by
Material type: Text Text
Language: English
Publication details: Fresno: Quill Driver Books 2009
Availability: Items available for loan: KEIC (1)Call number: 658.872 GIL.

553.
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The new influencers : a marketer's guide to the new social media by Paul Gillin by
Material type: Text Text
Language: English
Publication details: Fresno: Quill Driver Books 2009
Availability: Items available for loan: KEIC (1)Call number: 658.872 GIL.

554.
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Jeffrey Gitomer's little red book of selling : 12.5 principles of sales greatness : how to make sales forever by Jeffrey Gitomer by
Material type: Text Text
Language: English
Publication details: Austin: Bard Press 2016
Availability: Items available for loan: KEIC (1)Call number: 658.85 GIT.

555.
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On leadership : practical wisdom from the people who know by Allan Leighton with Teena Lyons by
Material type: Text Text
Language: English
Publication details: London: Random House 2007
Availability: Items available for loan: KEIC (1)Call number: 658.4092 LEI.

556.
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On leadership : practical wisdom from the people who know by Allan Leighton with Teena Lyons by
Material type: Text Text
Language: English
Publication details: London: Random House Business Books 2007
Availability: Items available for loan: KEIC (1)Call number: 658.4092 LEI.

557.
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Why killer products don't sell : how to run your company to a new set of rules by Ian Gotts and Dominic Rowsell by
Material type: Text Text
Language: English
Publication details: Chichester: Capstone Publishing 2008
Availability: Items available for loan: KEIC (1)Call number: 658.81 GOT.

558.
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An analysis of Theodore Levitt's : marketing myopia by Elizabeth Mamali and Monique Diderich by Series: The Macat Library, Business
Material type: Text Text
Language: English
Publication details: London: Macat-Routledge 2017
Availability: Items available for loan: KEIC (1)Call number: 658.8 MAM.

559.
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Services marketing : people, technology, strategy by Jochen Wirtz and Christopher Lovelock by
Edition: 8th ed.
Material type: Text Text
Language: English
Publication details: London: World Scientific 2016
Availability: Items available for loan: KEIC (1)Call number: 658.8 WIR.

560.
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Winning in service markets : success through people, technology and strategy by Jochen Wirtz by
Material type: Text Text
Language: English
Publication details: New Jersey: World Scientific Publishing Co Inc 2017
Availability: Items available for loan: KEIC (1)Call number: 658 WIR.

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