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61.	Image from Amazon.com	Media impact : an introduction to mass media by Shirley Biagi by Biagi, Shirley Edition: 5th ed. Material type: Text Language: English Publication details: Belmont: Wadsworth/Thomson Learning 2001 Availability: Items available for loan: KEIC (1)Call number: 302.23 BIA. Place hold Save to lists Add to cart (remove)
62.	Image from Amazon.com	Principles of marketing : a global perspective by Richard J Semenik and Gary J Bamossy by Semenik, Richard J Bamossy, Gary J Edition: 2nd ed. Material type: Text Language: English Publication details: Cincinnati, Ohio: South-Western College Publishing 1995 Availability: Items available for loan: KEIC (1)Call number: 658.8 SEM. Place hold Save to lists Add to cart (remove)
63.	Image from Amazon.com	Managing communications in a crisis by Peter Ruff and Khalid Aziz by Ruff, Peter Aziz, Khalid Material type: Text Language: English Publication details: Hampshrie: Gower Publishing Limited 2003 Availability: Items available for loan: KEIC (1)Call number: 658.45 RUF. Place hold Save to lists Add to cart (remove)
64.	Image from Amazon.com	Guide to media handling by John Clare's by Clare's, John Material type: Text Language: English Publication details: Hampshire: Gower Publishing Limited 2002 Availability: Items available for loan: KEIC (1)Call number: 302.23 CLA. Place hold Save to lists Add to cart (remove)
65.	Image from Amazon.com	The media : an introduction by Briggs, Adam (ed.) Cobley, Paul (ed.) Edition: 2nd ed. Material type: Text Publication details: Harlow: Pearson Education Limited, 2002 Availability: Items available for loan: KEIC (1)Call number: 302.23 MED. Place hold Save to lists Add to cart (remove)
66.	Image from Amazon.com	Power public relations : how to master the new PR by Leonard Saffir by Saffir, Leonard Edition: 2nd ed. Material type: Text Language: English Publication details: Illinois: NTC Business Books 2000 Availability: Items available for loan: KEIC (1)Call number: 659.2 SAF. Place hold Save to lists Add to cart (remove)
67.	Image from Amazon.com	How to build a corporation's identity and project its image by Thomas Garbett by Garbett, Thomas Material type: Text Language: English Publication details: Canada: Lexington Books 1982 Availability: Items available for loan: KEIC (2)Call number: 659.2 GAR, ... Place hold Save to lists Add to cart (remove)
68.	Image from Amazon.com	Introduction to mass communications by Warren K. Agee, Philip. H. Ault and Edwin Emey by Agee, Warren K Ault, Philip H Emey, Edwin Edition: 11th ed. Material type: Text Language: English Publication details: New York: Harper Colins College Publishers 1994 Availability: Items available for loan: KEIC (1)Call number: 302.23 AGE. Place hold Save to lists Add to cart (remove)
69.	Image from Amazon.com	Advertising by Frank Jefkins by Jefkins, Frank Material type: Text Language: English Publication details: London: Pitman Publishing 1988 Availability: Items available for loan: KEIC (1)Call number: 659.1 JEF. Place hold Save to lists Add to cart (remove)
70.	Image from Amazon.com	The 18 immutable laws of corporate reputation : creating, protecting, and repairing your most valuable asset by Ronald J. Alsop by Alsop, Ronald J Series: A Wall Street Journal book Material type: Text Language: English Publication details: New York: Free Press 2004 Availability: Items available for loan: KEIC (1)Call number: 659.2 ALS. Place hold Save to lists Add to cart (remove)
71.	Image from Amazon.com	Planning and managing public relations campaigns by Anne Gregory by Gregory, Anne Series: PR in practice series Material type: Text Language: English Publication details: London: Kogan Page Limited 2000 Availability: Items available for loan: KEIC (1)Call number: 659.213 GRE. Place hold Save to lists Add to cart (remove)
72.	Image from Amazon.com	Marketing on a tight budget : an action guide to low cost business growth by Forsyth Patrick by Patrick, Forsyth Material type: Text Language: English Publication details: London: Kogan Page Limited 2000 Availability: Items available for loan: KEIC (1)Call number: 658.8 FOR. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
73.	Image from Amazon.com	The 18 immutable laws of corporate reputation : creating, protecting, and repairing your most valuable asset by Ronald J. Alsop by Alsop, Ronald J Series: A Wall Street journal book Material type: Text Language: English Publication details: London: Kogan Page Limited 2004 Availability: Items available for loan: KEIC (1)Call number: 659.2 ALS. Place hold Save to lists Add to cart (remove)
74.	Image from Amazon.com	Ethics in public relations : a guide to best practice by Patricia Parsons by Parsons, Patricia Edition: 1st ed. Material type: Text Language: English Publication details: New Delhi: Kogan Page India 2005 Availability: Items available for loan: KEIC (1)Call number: 174.96572 PAR. Place hold Save to lists Add to cart (remove)
75.	Image from Amazon.com	Talespin : public relations disasters inside stories and lessons learnt by Gerry McCusker by McCusker, Gerry Material type: Text Language: English Publication details: London: kongan Page Limited 2005 Availability: Items available for loan: KEIC (1)Call number: 659.2 MCC. Place hold Save to lists Add to cart (remove)
76.	Image from Amazon.com	Effective writing skills for public relations by John Foster by Foster, John Series: PR in practice series Edition: 3rd ed. Material type: Text Language: English Publication details: London: Kogan Page 2005 Availability: Items available for loan: KEIC (1)Call number: 808.066659 FOS. Place hold Save to lists Add to cart (remove)
77.	Image from Amazon.com	Evaluating public relations : a best practice guide to public relations and evaluation by Tom Watson and Paul Noble by Watson, Tom Noble, Paul Material type: Text Language: English Publication details: London: Kogan Page Limited 2005 Availability: Items available for loan: KEIC (1)Call number: 659.2072 WAT. Place hold Save to lists Add to cart (remove)
78.	Image from Amazon.com	Corporate reputation, the brand and the bottom line : powerful proven communication strategies for maximizing value by Roger Haywood by Haywood, Roger Edition: 3rd ed. Material type: Text Language: English Publication details: London: Kogan Page India 2003 Availability: Items available for loan: KEIC (1)Call number: 658.827 HAY. Place hold Save to lists Add to cart (remove)
79.	Image from Amazon.com	PR power : inside secrets from the world of spin by Amanda Barry by Barry, Amanda Series: Virgin business guides Material type: Text Language: English Publication details: London: Virgin Books Ltd. 2002 Availability: Items available for loan: KEIC (1)Call number: 659.2 BAR. Place hold Save to lists Add to cart (remove)
80.	Image from Amazon.com	Communication yearbook-20 by Burleson, Brant R. (ed.) Material type: Text Publication details: New Delhi: Sage Publication India Pvt. Ltd. 1997 Availability: Items available for loan: KEIC (1)Call number: 302.2 COM. Place hold Save to lists Add to cart (remove)