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61.
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Branding pays : the five-step system to reinvent your personal brand by Karen Kang by
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: Palo Alto: BrandingPays Media 2013
Availability: Items available for loan: KEIC (1)Call number: 658.827 KAN.

62.
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Social media intelligence by Wendy W. Moe and David A. Schweidel by
Material type: Text Text
Language: English
Publication details: Delhi: Cambridge University Press 2014
Availability: Items available for loan: KEIC (1)Call number: 302.231 MOE.

63.
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Engage! : the complete guide for brands and business to build, cultivate, and measure success in the new web by Brian Solis by
Material type: Text Text
Language: English
Publication details: New Jersey: John Wiley and Sons, Inc. 2011
Availability: Items available for loan: KEIC (1)Call number: 658.872 SOL.

64.
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65.
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66.
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Social media marketing : an hour a day (with CD) by Dave Evans by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: Indianapolis: John Wiley Publishing, Inc. 2012
Availability: Items available for loan: KEIC (1)Call number: 302.230688 EVA.

67.
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Follow me! : creating a personal brand with Twitter by Sarah-Jayne Gratton by
Material type: Text Text
Language: English
Publication details: Indianapolis: John Wiley and Sons, Inc. 2012
Availability: Items available for loan: KEIC (1)Call number: 658.872 GRA.

68.
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The handbook of media audiences by
Material type: Text Text
Publication details: West Sussex: John Wiley and Sons Ltd., 2014
Availability: Items available for loan: KEIC (1)Call number: 302.23 HAN.
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69.
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Inbound marketing : attract, engage, and delight customers online by Brian Halligan and Dharmesh Shah by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: Hoboken: John Wiley and Sons 2014
Availability: Items available for loan: KEIC (1)Call number: 658.872 HAL.

70.
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Conversational marketing : how the world's fastest growing companies use chatbots to generate leads 24/7/365 (and how you can too) by
Material type: Text Text
Publication details: Hoboken, New Jersey: Jon Wiley and Sons Inc, 2019
Availability: Items available for loan: KEIC (1)Call number: 658.872 CAN.

71.
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The social media MBA : your competitive edge in social media strategy development and delivery / by Christer Holloman ; co-authors, Eb Adeyeri ... [et al.]. by
Material type: Text Text
Language: English
Publication details: West Sussex: John Wiley and Sons Ltd. 2012
Availability: Items available for loan: KEIC (1)Call number: 658.872 HOL.

72.
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Rethinking reputation : how PR trumps marketing and advertising in the new media world by Fraser P. Seitel and John Doorley by
Material type: Text Text
Language: English
Publication details: New York: Palgrave Macmillan 2012
Availability: Items available for loan: KEIC (1)Call number: 659.2 SEI.

73.
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Digital analytics for marketing by Marshall Sponder and Gohar F. Khan by
Material type: Text Text
Language: English
Publication details: New York: Routledge 2018
Availability: Items available for loan: KEIC (1)Call number: 658.8340285 SPO.

74.
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Political internet : state and politics in the age of social media by P. R. Biju by
Material type: Text Text
Language: English
Publication details: New York: Routledge 2007
Availability: Items available for loan: KEIC (1)Call number: 302.23 BIJ.

75.
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Language online : investigating digital texts and practices by David Barton and Carmen Lee by
Material type: Text Text
Language: English
Publication details: New York: Routledge 2013
Availability: Items available for loan: KEIC (1)Call number: 418.00285 BAR.

76.
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Critical theory and social media : between emancipation and commodification by Thomas Allmer by Series: Routledge advances in sociology, 144
Material type: Text Text
Language: English
Publication details: New York: Routledge 2015
Availability: Items available for loan: KEIC (1)Call number: 302.231 ALL.
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77.
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Digital and social media marketing : a results-driven approach by
Material type: Text Text
Publication details: New York: Routledge, 2017
Availability: Items available for loan: KEIC (1)Call number: 658.872 DIG.

78.
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Communicate with confidence! : how to say it right the first time and every time by Dianna Booher by
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2012
Availability: Items available for loan: KEIC (1)Call number: 651.73 BOO .
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79.
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Discover your CEO brand : secrets to embracing and maximizing your unique value as a leader by Suzanne Bates by
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2012
Availability: Items available for loan: KEIC (1)Call number: 658.4092 BAT.

80.
Pinterest power : market your business, sell your product, and build your brand on the world's hottest social network by Jason Miles and Karen Lacey by
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2013
Availability: Items available for loan: KEIC (1)Call number: 658.872 MIL.

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