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61.	Image from Amazon.com	Branding in Asia : the creation, development and management of Asian brands for the global market by Paul Temporal by Temporal, Paul Material type: Text Language: English Publication details: Singapore: John Wiley and Sons (Asia) Pte Ltd. 2000 Availability: Items available for loan: KEIC (3)Call number: 658.827095 TEM, ... Place hold Save to lists Add to cart (remove)
62.	Image from Amazon.com	Asian eclipse : exposing the dark side of business in Asia by Michael Backman by Backman, Michael Material type: Text Language: English Publication details: New York: John Wiley and Sons Inc. 1999 Availability: Items available for loan: KEIC (1)Call number: 338.095 BAC. Place hold Save to lists Add to cart (remove)
63.	Image from Amazon.com	The eleventh commandment : transforming to "Own" customers by Sandra Vandermerwe by Vandermerwe, Sandra Material type: Text Language: English Publication details: Chichester: John Wiley and Sons Limited 1996 Availability: Items available for loan: KEIC (1)Call number: 658.812 VAN. Place hold Save to lists Add to cart (remove)
64.	Image from Amazon.com	Management of electronic media by Alan B. Albarran by Albarran, Alan B Material type: Text Language: English Publication details: Australia: Thomson Learning 2002 Availability: Items available for loan: KEIC (1)Call number: 302.23068 ALB. Place hold Save to lists Add to cart (remove)
65.	Image from Amazon.com	Intermediate microeconomics : theory and applications by Alan Griffiths and Stuart Wall by Griffiths, Alan Wall, Stuart Edition: 2nd ed. Material type: Text Language: English Publication details: England: Pearson Education Limited 2000 Availability: Items available for loan: KEIC (1)Call number: 338.5 GRI. Place hold Save to lists Add to cart (remove)
66.	Image from Amazon.com	The deviant's advantage : how fringe ideas create mass markets by Ryan Mathews and Watts Wacker by Mathews, Ryan Wacker, Watts Material type: Text Language: English Publication details: New York: Crown Business 2002 Availability: Items available for loan: KEIC (1)Call number: 658 MAT. Place hold Save to lists Add to cart (remove)
67.	Image from Amazon.com	Saving capitalism from the capitalists : unleashing the power of financial markets to create wealth and spread opportunity by Raghuram G. Rajan and Luigi Zingales by Rajan, Raghuram Zingales, Luigi Material type: Text Language: English Publication details: New York: Crown Business 2003 Availability: Items available for loan: KEIC (1)Call number: 332.041 RAJ. Place hold Save to lists Add to cart (remove)
68.	Image from Amazon.com	Global dreams : imperial corporations and the new world order by Richard J. Barnet and John Cavanagh by Barnet, Richard J Cavanagh, John Material type: Text Language: English Publication details: New York: Simon and Schuster 1994 Availability: Items available for loan: KEIC (1)Call number: 338.88 BAR. Place hold Save to lists Add to cart (remove)
69.	Image from Amazon.com	The commanding heights : the battle between government and the marketplace that is remaking the modern world by Daniel Yergin, Joseph Stanislaw by Yergin, Daniel Stanislaw, Joseph Material type: Text Language: English Publication details: New York: Simon and Schuster 1998 Availability: Items available for loan: KEIC (1)Call number: 338.9 YER. Place hold Save to lists Add to cart (remove)
70.	Image from Amazon.com	How to market books : the essential guide to maximizing profit and exploiting all channels to market by Alison Baverstock by Baverstock, Alison Edition: 4th ed. Material type: Text Language: English Publication details: New Delhi: Kogan Page India 2008 Availability: Items available for loan: KEIC (1)Call number: 002.0688 BAV. Place hold Save to lists Add to cart (remove)
71.	Image from Amazon.com	Marketing financial services by Ennew, Christine (ed.) Watkins, Trevor (ed.) Wright, Mike (ed.) Edition: 2nd ed. Material type: Text Publication details: Oxford: Butterworth-Heinemann 2000 Availability: Items available for loan: KEIC (1)Call number: 332.10688 MAR. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
72.	Image from Amazon.com	How advertising works : the role of research by Jones, John Philip (ed.) Material type: Text Publication details: New Delhi: Sage Publications India Pvt. Ltd. 1998 Availability: Items available for loan: KEIC (1)Call number: 659.1072 HOW. Place hold Save to lists Add to cart (remove)
73.	Image from Amazon.com	Globalization and indigenous peoples in Asia : changing the local-global interface by Nathan, Dev (ed.) Kelkar, Govind (ed.) Walter, Pierre (ed.) Material type: Text Publication details: New Delhi: Sage Publications, 2004 Availability: Items available for loan: KEIC (1)Call number: 306.3089 GLO. Place hold Save to lists Add to cart (remove)
74.		India's telecommunications industry : history, analysis, diagnosis by Ashok V. Desai by Desai, Ashok V Material type: Text Language: English Publication details: New Delhi: Sage Publications Pvt. Ltd. 2006 Availability: Items available for loan: KEIC (1)Call number: 384.0954 DES. Place hold Save to lists Add to cart (remove)
75.	Image from Amazon.com	The handbook of new media by Lievrouw, Leah (ed.) Livingstone, Sonia (ed.) Material type: Text Publication details: London: Sage Publications Ltd., 2002 Availability: Items available for loan: KEIC (1)Call number: 302.23 HAN. Place hold Save to lists Add to cart (remove)
76.	Image from Amazon.com	Television in contemporary Asia by French, David (ed.) Richards, Michael (ed.) Material type: Text Publication details: New Delhi: Sage Publications India Pvt. Ltd. 2000 Availability: Items available for loan: KEIC (2)Call number: 384.55095 TEL, ... Place hold Save to lists Add to cart (remove)
77.	Image from Amazon.com	Rural marketing : target the non urban consumer by Sanal Kumar Velayudhan by Velayudhan, Sanal Kumar Material type: Text Language: English Publication details: New Delhi: Response Books 2007 Availability: Items available for loan: KEIC (1)Call number: 658.81734 VEL. Place hold Save to lists Add to cart (remove)
78.	Image from Amazon.com	Fast second : how smart companies bypass radical innovation to enter and dominate new markets by Constantinos Markides and Paul A. Geroski by Markides, Constantinos Geroski, Paul A Edition: 1st ed. Material type: Text Language: English Publication details: San Francisco: Jossey-Bass 2005 Availability: Items available for loan: KEIC (1)Call number: 658.575 MAR. Place hold Save to lists Add to cart (remove)
79.	Image from Amazon.com	Advertising theory and practice by C. H. Sandage, Vernon Fryburger, Kim Rotzoll by Sandage, C.H Fryburger, Vernon Rotzoll, Kim Edition: 12th ed. Material type: Text Language: English Publication details: New York: Longman, Inc. 1989 Availability: Items available for loan: KEIC (1)Call number: 659.1 SAN. Place hold Save to lists Add to cart (remove)
80.	Image from Amazon.com	The low-income consumer : adjusting the balance of exchange by Linda F. Alwitt and Thomas D. Donley by Alwitt, Linda F Donley, Thomas D Material type: Text Language: English Publication details: New Delhi: Sage Publications India Pvt. ltd. 1996 Availability: Items available for loan: KEIC (1)Call number: 658.8348 ALW. Place hold Save to lists Add to cart (remove)