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81.
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Marketing Asian places : attracting investment, industry, and tourism to cities, states and nations by Philip Kotler, Michael Alan Hamlin, Irving Rein and Donald H. Haider
Material type: Text Text
Language: English
Publication details: Singapore: John Wiley and Sons (Asia) Pte. Ltd. 2002
Availability: Items available for loan: KEIC (1)Call number: 658.8 MAR.

82.
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Interaction design : beyond human-computer design by Jennifer Preece, Yvonne Rogers and Helen Sharp by
Material type: Text Text
Language: English
Publication details: New York: John Wiley and Sons Inc. 2002
Availability: Items available for loan: KEIC (1)Call number: 004.019 PRE.

83.
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Packaging design : successful product branding from concept to shelf by Marianne Rosner Klimchuk and Sandra A. Krasovec by
Material type: Text Text
Language: English
Publication details: New Jersey: John Wiley and Sons, Inc. 2006
Availability: Items available for loan: KEIC (1)Call number: 658.564 KLI.

84.
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Theories of human communication by Stephen W. Littlejohn by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: California: Wadsworth Publishing Co. 1989
Availability: Items available for loan: KEIC (1)Call number: 001.5101 LIT.

85.
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Mass Media research an introduction by Roger D. Wimmer and Joseph R. Dominick by
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: Califonia: Wadsworth Publication Company 1997
Availability: Items available for loan: KEIC (1)Call number: 302.23072 WIM.

86.
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Principles of marketing : a global perspective by Richard J Semenik and Gary J Bamossy by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: Cincinnati, Ohio: South-Western College Publishing 1995
Availability: Items available for loan: KEIC (1)Call number: 658.8 SEM.

87.
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Student casebook to accompany principles of marketing: a global marketing by Richard J Semenik and Gary J Bamossy by
Material type: Text Text
Language: English
Publication details: Cincinnati, Ohio: South-Western College Publishing 1995
Availability: Items available for loan: KEIC (1)Call number: 658.8 SEM.

88.
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Business communication by Carol M. Lehman and Debbie D. Dufrene by
Edition: 12th ed.
Material type: Text Text
Language: English
Publication details: Cincinnati: South-Western College Publication 1998
Availability: Items available for loan: KEIC (1)Call number: 648.45 LEH.

89.
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Social psychology by Series: Longman essential psychology
Material type: Text Text
Publication details: London: Longman Group UK Ltd. 1995
Availability: Items available for loan: KEIC (1)Call number: 302 SOC.

90.
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Vikram Sarabhai : a life by Amrita Shah by
Material type: Text Text
Language: English
Publication details: New Delhi: Viking 2007
Availability: Items available for loan: KEIC (1)Call number: 925 SHA.

91.
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Slavery and social death : a comparative study by Orlando Patterson by
Material type: Text Text
Language: English
Publication details: London: Harvard University Press. 1982
Availability: Items available for loan: KEIC (1)Call number: 306.362 PAT.

92.
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Consumer behaviour and the practice of marketing by Kenneth E. Runyon and David W. Stewart by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: Ohio: A Bell and Howell Information Company 1987
Availability: Items available for loan: KEIC (1)Call number: 658.8342 RUN.

93.
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Job interviews that mean business by David R. Eyler by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New York: Random House 1996
Availability: Items available for loan: KEIC (1)Call number: 650.14 EYL.

94.
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95.
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Best practices : building your business with Arthur Andersen's global best practices by Robert Hiebeler, Thomas B. Kelly, and Charles Ketteman by
Material type: Text Text
Language: English
Publication details: New York: Simon and Schuster;Rockfeller Center, 1230 Avenue of the Americas 1998
Availability: Items available for loan: KEIC (2)Call number: 658.812 HIE, ...

96.
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The design of advertising by Roy Paul Nelson by
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: Iowa: Wm. C. Brown Publishers 1985
Availability: Items available for loan: KEIC (1)Call number: 741.6 PAU.

97.
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The design of advertising by Roy Paul Nelson by
Material type: Text Text
Language: English
Publication details: Dubuque: Wm C. Brown Publishers 1989
Availability: Items available for loan: KEIC (1)Call number: 659.1 NEL.

98.
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Advertising by Frank Jefkins by
Material type: Text Text
Language: English
Publication details: London: Pitman Publishing 1988
Availability: Items available for loan: KEIC (1)Call number: 659.1 JEF.

99.
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Corporate reputation : manging the new strategic asset by John Smythe, Colette Dorward, and Jerome Reback by
Material type: Text Text
Language: English
Publication details: London: Century Business 1992
Availability: Items available for loan: KEIC (1)Call number: 659.29 SMY.

100.
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An approach to print : a basic guide to the printing processes by Roy Brewer by
Material type: Text Text
Language: English
Publication details: London: Blandford Press 1971
Availability: Items available for loan: KEIC (1)Call number: 686.2 BRE.

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