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861.	Image from Amazon.com	Brand journalism by Andy Bull by Bull, Andy Material type: Text Language: English Publication details: Oxon: Routledge 2013 Availability: Items available for loan: KEIC (1)Call number: 658.827 BUL. Place hold Save to lists Add to cart (remove)
862.	Image from Amazon.com	Promotional culture and convergence : markets, methods, media by Powell, Helen (ed.) Material type: Text Publication details: New York: Routledge, 2013 Availability: Items available for loan: KEIC (1)Call number: 658.8 PRO. Place hold Save to lists Add to cart (remove)
863.	Image from Amazon.com	Digital marketing : a practical approach by Alan Charlesworth by Charlesworth, Alan Edition: 2nd ed. Material type: Text Language: English Publication details: New York: Routledge 2014 Availability: Items available for loan: KEIC (1)Call number: 658.872 CHA. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
864.	Image from Amazon.com	The media handbook : a complete guide to advertising media selection, planning, research, and buying by Helen Katz by Katz, Helen Edition: 5th ed. Material type: Text Language: English Publication details: New York: Routledge 2014 Availability: Items available for loan: KEIC (1)Call number: 659 KAT. Lists: Media Books. Place hold Save to lists Add to cart (remove)
865.	Image from Amazon.com	Advertising theory by Rodgers, Shelly (ed.) Thorson, Esther (ed.) Material type: Text Publication details: New York: Routledge, 2012 Availability: Items available for loan: KEIC (1)Call number: 659.101 ADV. Place hold Save to lists Add to cart (remove)
866.	Image from Amazon.com	Mediawriting : print, broadcast, and public relations by W. Richard Whitaker, Janet E. Ramsey and Ronald D. Smith by Whitaker, W. Richard Ramsey, Janet E Smith, Ronald D Material type: Text Language: English Publication details: New York: Routledge 2012 Availability: Items available for loan: KEIC (1)Call number: 808.066302 WHI. Lists: Media Books. Place hold Save to lists Add to cart (remove)
867.	Image from Amazon.com	The codes of advertising : fetishism and the political economy of meaning in the consumer society by Sut Jhally by Jhally, Sut Material type: Text Language: English Publication details: New York: Routledge 1990 Availability: Items available for loan: KEIC (1)Call number: 659.1042 JHA. Place hold Save to lists Add to cart (remove)
868.	Image from Amazon.com	The advertising and consumer culture reader by Turow, Joseph (ed.) McAllister, Matthew P. (ed.) Material type: Text Publication details: New York: Routledge, 2009 Availability: Items available for loan: KEIC (1)Call number: 306.3 ADV. Lists: Advertising Books. Place hold Save to lists Add to cart (remove)
869.	Image from Amazon.com	Apples, insights and mad inventors : an entertaining analysis of modern marketing by Jeremy Bullmore by Bullmore, Jeremy Material type: Text Language: English Publication details: New Jersey: John Wiley and Sons, Inc. 2006 Availability: Not available: KEIC: Checked out (1). Place hold Save to lists Add to cart (remove)
870.	Image from Amazon.com	The online advertising playbook : proven strategies and tested tactics from the advertising research foundation by Joe Plummer, Steve Rappaport, Taddy Hall and Robert Barocci Material type: Text Language: English Publication details: New Jersey: John Wiley and Sons, Inc. 2007 Availability: Items available for loan: KEIC (1)Call number: 659.144 ONL. Place hold Save to lists Add to cart (remove)
871.	Image from Amazon.com	Watch this, listen up, click here : inside the 300 billion dollar business behind the media you constantly consume by David Verklin and Bernice Kanner by Verklin, David Kanner, Bernice Material type: Text Language: English Publication details: New Jersy: John Wiley and Sons, Inc. 2007 Availability: Items available for loan: KEIC (1)Call number: 658.10973 VER. Place hold Save to lists Add to cart (remove)
872.	Image from Amazon.com	Kellogg on advertising and media by Calder, Bobby J. (ed.) Material type: Text Publication details: New Jersey: John Wiley and Sons, Inc. 2008 Availability: Items available for loan: KEIC (2)Call number: 659.111 KEL, ... Lists: Advertising Books. Place hold Save to lists Add to cart (remove)
873.	Image from Amazon.com	Hey, whipple, squeeze this : a guide to creating great ads by Luke Sullivan by Sullivan, Luke Edition: 3rd ed. Material type: Text Language: English Publication details: New Jersey: John Wiley and Sons, Inc. 2008 Availability: Items available for loan: KEIC (1)Call number: 659.1 SUL. Place hold Save to lists Add to cart (remove)
874.	Image from Amazon.com	Online marketing heroes : interviews with 25 successful online marketing gurus by Michael Miller by Miller, Michael Material type: Text Language: English Publication details: Indiana: Wiley Publishing Inc. 2008 Availability: Items available for loan: KEIC (1)Call number: 658.872 MIL. Place hold Save to lists Add to cart (remove)
875.	Image from Amazon.com	A master class in brand planning by Stephen King by King, Stephen Material type: Text Language: English Publication details: West Sussex: John Wiley and Sons. Ltd. 2007 Availability: Items available for loan: KEIC (1)Call number: 658.827 MAS. Place hold Save to lists Add to cart (remove)
876.	Image from Amazon.com	Beyond viral : how to attract customers, promote your brand, and make money with online video by Kevin H. Nalty by Nalty, Kevin H Material type: Text Language: English Publication details: New Jersey: John Wiley and Sons, Inc. 2010 Availability: Items available for loan: KEIC (1)Call number: 658.672 NAL. Place hold Save to lists Add to cart (remove)
877.	Image from Amazon.com	The buying brain : secrets for selling to the subconscious mind by A. K. Pradeep by Pradeep, A. K Material type: Text Language: English Publication details: New Jersy: John Wiley and Sons Inc. 2010 Availability: Items available for loan: KEIC (1)Call number: 658.8 PRA. Place hold Save to lists Add to cart (remove)
878.	Image from Amazon.com	Advertising and society : an introduction by Pardun, Carol (ed.) Edition: 2nd ed. Material type: Text Publication details: West Sussex: John Wiley and Sons Ltd., 2014 Availability: Items available for loan: KEIC (1)Call number: 659.1042 ADV. Place hold Save to lists Add to cart (remove)
879.	Image from Amazon.com	The brutal truth about asian branding : and how to break the vicious cycle by Joseph Baladi by Baladi, Joseph Material type: Text Language: English Publication details: Hoboken: John Wiley and Sons Ltd. 2011 Availability: Items available for loan: KEIC (1)Call number: 658.827095 BAL. Place hold Save to lists Add to cart (remove)
880.	Image from Amazon.com	Unbrandable : how to succeed in the new brand space by Adam N. Stone by Stone, Adam N Material type: Text Language: English Publication details: London: Thames and Hudson 2015 Availability: Items available for loan: KEIC (1)Call number: 658.827 STO. Place hold Save to lists Add to cart (remove)