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	1.	Roget's international thesaurus by Kipfer, Barbara Ann (ed.) Edition: 6th ed. Material type: Text Publication details: New York: Harper Collins Publishers, Inc., 2001 Availability: Items available for loan: KEIC (2)Call number: 423.1 ROG, ... Place hold Add to cart (remove)
	2.	The origin of brands: Discover the natural laws of product innovation and business survival by Ries, Al Ries, Laura Edition: 1st ed. Material type: Text Language: English Publication details: New York: Harper Collins Publishers Inc. 2004 Availability: Items available for loan: KEIC (2)Call number: 658.827 RIE, ... Place hold Add to cart (remove)
	3.	The origin of brands : how product evolution creates endless possibilities for new brands by Al Ries and Laura Ries by Ries, Al Ries, Laura Edition: 1st ed. Material type: Text Language: English Publication details: New York: Harper Collins Publishers Inc. 2005 Availability: Items available for loan: KEIC (1)Call number: 658.827 RIE. Place hold Add to cart (remove)
	4.	Adventures in a TV nation by Michael Moore and Kathleen Glynn by Moore, Michael Glynn, Kathleen Edition: 1st ed. Material type: Text Language: English Publication details: New York: Harper Collins Publishers, Inc. 1998 Availability: Items available for loan: KEIC (1)Call number: 791.4572 MOO. Place hold Add to cart (remove)
	5.	Marketing masters secrects of America's best companies by Gene Walden and Edmund O. Lawler by Walden, Gene Lawler, Edmund O Material type: Text Language: English Publication details: New York: Harper Collins Publishers Inc. 1993 Availability: Items available for loan: KEIC (1)Call number: 658.8 WAL. Place hold Add to cart (remove)
	6.	The icarus paradox : how exceptional companies bring about their own downfall : new lessons in the dynamics of corporate success, decline, and renewal by Danny Miller by Miller, Danny Material type: Text Language: English Publication details: New York: Harper Collins Publishers, Inc. 1990 Availability: Items available for loan: KEIC (1)Call number: 338.740973 MIL. Place hold Add to cart (remove)
	7.	The marketing revolution: a radical manifesto for dominating the market place by Kevin J. Clancy, Robert S. Shulman by Clancy, Kevin J Shulman Robert S Material type: Text Language: English Publication details: New York:: Harper Collins Publishers Inc. 1991 Availability: Items available for loan: KEIC (1)Call number: 658.8 CLA. Not available: KEIC: Lost (1). Place hold Add to cart (remove)
	8.	Prophets in the dark : how xerox reinvented itself and beat back the Japanese by David T. Kearns and David A. Nadler by Kearns, David T Nadler, David A Material type: Text Language: English Publication details: New York: Harper Collins Publishers Inc. 1992 Availability: Items available for loan: KEIC (1)Call number: 338.768644 KER. Place hold Add to cart (remove)
	9.	The only thing that matters : bringing the power of the customer into the centre of your business by Karl Albrecht by Albrecht, Karl Material type: Text Language: English Publication details: New York: Harper Collins Publishers Inc. 1992 Availability: Items available for loan: KEIC (1)Call number: 658.834 ALB. Place hold Add to cart (remove)
	10.	The end of marketing as we know it by Sergio Zyman by Zyman, Sergio Edition: 1st ed. Material type: Text Language: English Publication details: New York: Harper Collins Publishers, Inc. 1999 Availability: Items available for loan: KEIC (2)Call number: 658.8 ZYM, ... Place hold Add to cart (remove)
	11.	Selling the dream : how to promote your product, company, or ideas-and make a difference-using everyday evangelism by Guy Kawasaki by Kawasakhi, Guy Material type: Text Language: English Publication details: New York: Harper Collins Publishers Inc. 1992 Availability: Not available: KEIC: Lost (1). Add to cart (remove)

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