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IEG's guide to sponsorship : eveything you need to know about sports, arts, event, entertainment and cause marketing by Lesa Ukman by
  • Ukman, Lesa
Material type: Text Text
Language: English
Publication details: Chicago: IEG Inc. 2004
Availability: Items available for loan: KEIC (1)Call number: 658.82 UKM.

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2.
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IEG SR briefing : sponsorship activation how smart sponsors leverage ties to sports, arts, entertainment and causes by International Event Group
Material type: Text Text
Language: English
Publication details: Chicago: IEG Inc. 2000
Availability: Items available for loan: KEIC (1)Call number: 658.82 IEG.

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IEG Intelligence report who sponsors international and Olympics sports (with CD) by International Event Group
Material type: Text Text
Language: English
Publication details: Chicago: IEG Inc. 2003
Availability: Items available for loan: KEIC (1)Call number: 658.82 IEG.

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Measuring the return on sponsorships and partnerships by Lesa Ukman by
  • Ukman, Lesa
Material type: Text Text
Language: English
Publication details: Chicago: IEG, Inc. 2004
Availability: Items available for loan: KEIC (1)Call number: 658.82 UKM.

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