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1.	Image from Amazon.com	How Asia advertises : the most successful campaigns in Asia Pacific and the marketing strategies behind them by Jim Aitchison by Aitchison, Jim Material type: Text Language: English Publication details: Singapore: John Wiley and Sons (Asia) Pte. Ltd. 2002 Availability: Items available for loan: KEIC (2)Call number: 659.1095 AIT, ... Lists: Advertising Books. Place hold Save to lists Add to cart (remove)
2.	Image from Amazon.com	The 360 degree brand in Asia : creating more effective marketing communications by Mark Blair, Richard Armstrong and Mike Murphy by Blair, Mark Armstrong, Richard Murphy, Mike Material type: Text Language: English Publication details: Singapore: John Wiley and Sons (Asia) Pte. Ltd. 2003 Availability: Items available for loan: KEIC (1)Call number: 658.827095 BLA. Place hold Save to lists Add to cart (remove)
3.	Image from Amazon.com	Building brands and believers : how to connect with consumers using archetypes by Kent Wertime by Wertime, Kent Material type: Text Language: English Publication details: Singapore: John Wiley and Sons (Asia) Pte. Ltd. 2002 Availability: Items available for loan: KEIC (1)Call number: 658.827 WER. Place hold Save to lists Add to cart (remove)
4.	Image from Amazon.com	Mastering business in Asia entrepreneurship by Chris Boulton and Patrick Turner by Boulton, Chris Turner, Patrick Material type: Text Language: English Publication details: Singapore: John Wiley and Sons (Asia) Pte. Ltd. 2005 Availability: Items available for loan: KEIC (1)Call number: 658 BOU. Place hold Save to lists Add to cart (remove)
5.	Image from Amazon.com	The Lenovo affair : the growth of China's computer giant and its takeover of IBM-PC6b by Ling Zhijun; translated by Martha Avery by Zhijun, Ling Material type: Text Language: English Publication details: Singapore: John Wiley and Sons. (Asia) Pte. Ltd. 2006 Availability: Items available for loan: KEIC (2)Call number: 338.7610040951 ZHI, ... Place hold Save to lists Add to cart (remove)
6.	Image from Amazon.com	Branding in Asia : the creation, development and management of Asian brands for the global market by Paul Temporal by Temporal, Paul Material type: Text Language: English Publication details: Singapore: John Wiley and Sons (Asia) Pte Ltd. 2000 Availability: Items available for loan: KEIC (3)Call number: 658.827095 TEM, ... Place hold Save to lists Add to cart (remove)
7.	Image from Amazon.com	Marketing Asian places : attracting investment, industry, and tourism to cities, states and nations by Philip Kotler, Michael Alan Hamlin, Irving Rein and Donald H. Haider Material type: Text Language: English Publication details: Singapore: John Wiley and Sons (Asia) Pte. Ltd. 2002 Availability: Items available for loan: KEIC (1)Call number: 658.8 MAR. Place hold Save to lists Add to cart (remove)
8.	Image from Amazon.com	Big M little m marketing : new strategies for a new Asia by David Ketchum by Ketchum, David Material type: Text Language: English Publication details: Singapore: John Wiley and Sons (Asia) Pte. Ltd. 2003 Availability: Items available for loan: KEIC (1)Call number: 658.8 KET. Place hold Save to lists Add to cart (remove)
9.	Image from Amazon.com	Advanced brand management from vision to valuation by Paul Temporal by Temporal, Paul Material type: Text Language: English Publication details: Singapore: John Wiley and Sons (Asia) Pte. Ltd. 2002 Availability: Items available for loan: KEIC (1)Call number: 658.827 TEM. Place hold Save to lists Add to cart (remove)
10.	Image from Amazon.com	Branding in Asia : the creation, development and management of Asian brands for the global market by Paul Temporal by Temporal, Paul Material type: Text Language: English Publication details: Singapore: John Wiley and Sons (Asia) Pte Ltd. 1999 Availability: Items available for loan: KEIC (1)Call number: 658.827095 TEM. Lists: Brands & Branding Books. Place hold Save to lists Add to cart (remove)
11.	Image from Amazon.com	Asian business wisdom : lessons from the region's best and bringhtest business leaders by Dayao, Dinna Louise C. (ed.) Material type: Text Publication details: Singapore: John Wiley and Sons (Asia) Pte Ltd. 2000 Availability: Items available for loan: KEIC (1)Call number: 658.05 ASI. Place hold Save to lists Add to cart (remove)
12.	Image from Amazon.com	Hi tech hi touch branding : creating brand power in the age of technology by Paul Temporal and K. C. Lee by Temporal, Paul Lee, K. C Material type: Text Language: English Publication details: Singapore: John Wiley and Sons (Asia) Pte Ltd. 2000 Availability: Items available for loan: KEIC (1)Call number: 658.82 TEM. Place hold Save to lists Add to cart (remove)
13.	Image from Amazon.com	Romancing the customer : maximizing brand value through powerful relationship management by Paul Temporal and Martin Trott by Temporal, Paul Trott, Martin Material type: Text Language: English Publication details: Singapore: John Wiley and Sons Pte. Ltd. 2001 Availability: Items available for loan: KEIC (1)Call number: 658.827 TEM. Place hold Save to lists Add to cart (remove)
14.	Image from Amazon.com	Everything you want : understanding consumer, brands and communications by Jennifer Wood and Barney Allan by Wood, Jennifer Allan, Barney Material type: Text Language: English Publication details: Singapore: John Wiley and Sons (Asia) Pte. Ltd. 2003 Availability: Items available for loan: KEIC (1)Call number: 658.827 WOO. Place hold Save to lists Add to cart (remove)
15.	Image from Amazon.com	The olympic games effect : how sports marketing builds strong brands by John A. Davis by Davis, John A Material type: Text Language: English Publication details: Singapore: John Wiley and Sons (Asia) Pte. Ltd. 2008 Availability: Items available for loan: KEIC (1)Call number: 796.0698 DAV. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
16.	Image from Amazon.com	China's creative imperative : how creativity is transforming society and business in China by Kunal Sinha by Sinha, Kunal Material type: Text Language: English Publication details: Singapore: John Wiley and Sons (Asia) Pte. Ltd. 2008 Availability: Items available for loan: KEIC (1)Call number: 650.10951 SIN. Place hold Save to lists Add to cart (remove)
17.	Image from Amazon.com	The 22 immutable laws of marketing in Asia by Al Ries, Jack Trout Paul Temporal by Ries, Al Temporal, Paul Trout, Jack Material type: Text Language: English Publication details: Singapore: John Wiley and Sons (Asia) Pte. Ltd. 2003 Availability: Items available for loan: KEIC (3)Call number: 658.8 RIE, ... Place hold Save to lists Add to cart (remove)
18.	Image from Amazon.com	Strategic market management by David A. Aaker by Aaker, David A Edition: 6th ed. Material type: Text Language: English Publication details: Singapore: John Wiley and Sons Pte Ltd 2003 Availability: Items available for loan: KEIC (11)Call number: 658.8 AAK, ... Place hold Save to lists Add to cart (remove)
19.	Image from Amazon.com	Strategic market management by David A. Aaker by Aaker, David A Edition: 5th ed. Material type: Text Language: English Publication details: Singapore: John Wiley and Sons Pte Ltd 1998 Availability: Not available: KEIC: Lost (1). Save to lists Add to cart (remove)