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1.
Ads to icons : how advertising succeeds in a multimedia age, / by Paul Springer by Paul Springer by
  • Springer, Paul
Material type: Text Text
Language: English
Publication details: New Delhi: Kogan Page India Private Limited 2007
Availability: Items available for loan: KEIC (1)Call number: 659.113 SPR .

2.
The sunday times e-business start up : the complete guide to launching your internet and digital enterprise by Philip Treleaven by
  • Treleaven, Philip
Material type: Text Text
Language: English
Publication details: New Delhi: Kogan Page India Private Limited 2001
Availability: Items available for loan: KEIC (1)Call number: 658 TRE.

3.
Marketing communications : an integrated approach by P. R. Smith, Jonathan Taylor by
  • Smith, P. R
  • Taylor, Jonathan
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Kogan Page India Private Limited 2005
Availability: Items available for loan: KEIC (1)Call number: 658.802 SMI.

4.
The new strategic brand management : creating and sustaining brand equity long term by Jean-Noel Kapferer by
  • Kapferer, Jean - Noel
Material type: Text Text
Language: English
Publication details: London: Kogan Page India Private Limited 2004
Availability: Items available for loan: KEIC (5)Call number: 658.827 KAP, ...

5.
The art of creative thinking : how to be innovative and develop great ideas by John Adair by
  • Adair, John
Material type: Text Text
Language: English
Publication details: New Delhi: Kogan Page India Private Limited 2007
Availability: Items available for loan: KEIC (1)Call number: 153.35 ADA.

6.
Retailing logistics and fresh food packaging : managing change in the supply chain by Kerstin Gustafsson, Gunilla Jonson, David Smith and Leigh Spark
Material type: Text Text
Language: English
Publication details: New Delhi: Kogan Page India Private Limited 2008
Availability: Items available for loan: KEIC (1)Call number: 658.87 GUS.

7.
How to grow leaders : the seven key principles of effective leadership development by John Adair by
  • Adair, John
Material type: Text Text
Language: English
Publication details: New Delhi: Kogan Page India Private Limited 2008
Availability: Items available for loan: KEIC (1)Call number: 658.4092 ADA.

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