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Consumer behaviour by John C. Mowen and Michael Minor by
- Mowen, John C
- Minor, Michael
Edition: 5th ed.
Material type:  Text Language: English
Publication details: New Delhi: Prentice-Hall of India Private Limited 1998
Availability: Items available for loan: KEIC (1)Call number: 658.8342 MOW.
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Qualitative market research : principle and practice by
- Ereaut, Gill (ed.)
- Imms, Mike (ed.)
- Callingham, Martin (ed.)
Material type: Text
Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd., 2002
Availability: Items available for loan: KEIC (7)Call number: 658.83 QUA, ...
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Marketing research by David J. Luck and Ronald S. Rubin by
- Luck, David J
- Rubin, Ronald S
Edition: 7th ed.
Material type: Text Language: English
Publication details: New Delhi: prentice-Hall of India 1989
Availability: Items available for loan: KEIC (3)Call number: 658.83 LUC, ...
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Statistics for the management by
Edition: 4th ed.
Material type: Text Language: English
Publication details: New Delhi: Prentice-Hall of india private Limited, 1990
Availability: Items available for loan: KEIC (4)Call number: 519.5 LEV, ...
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Product management in India by Ramanuj Majumdar by
Material type: Text Language: English
Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd. 1993
Availability: Items available for loan: KEIC (3)Call number: 658.835 MAJ, ...
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Consumer behaviour by Leon G. Schiffman, Leslie Lazar Kanuk by
- Schiffman, Leon G
- Kanuk, Leslie Lizard
Edition: 4th ed.
Material type: Text Language: English
Publication details: New Delhi: Prentice-Hall of India Private Limited 1993
Availability: Items available for loan: KEIC (1)Call number: 658.8342 SCH.
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Marketing research by David J. Luck and Ronald S. Rubin by
- Luck, David J
- Rubin, Ronald S
Edition: 7th ed.
Material type: Text Language: English
Publication details: New Delhi: Prentice Hall of India 1994
Availability: Items available for loan: KEIC (9)Call number: 658.83 LUC, ...
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Sales management: Decisions, strategies and cases by
- Still, Richard R
- Cundiff, Edward W
- Govoni, Norman A. P
Edition: 5th ed.
Material type: Text Language: English
Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd. 2001
Availability: Items available for loan: KEIC (21)Call number: 658.81 STI, ...
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