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1.
Modern accountancy by Amitabha Mukherjee and Mohammed Hanif by
  • Mukherjee, Amitabha
  • Hanif, Mohammed
Material type: Text Text
Language: English
Publication details: New Delhi: Tata Mcgraw-Hill Education Private Limited 1994
Availability: Items available for loan: KEIC (1)Call number: 657 MUK.

2.
No money marketing : from upstart to big brand on a frugal budget by Jessie Paul by
  • Paul, Jessie
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2009
Availability: Items available for loan: KEIC (1)Call number: 658.827 PAU.

3.
Always on : advertising, marketing, and media in an era of consumer control by Christopher Vollmer with Geoffrey Precourt by
  • Vollmer, Christopher
  • Precourt, Geoffrey
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2008
Availability: Items available for loan: KEIC (1)Call number: 658.800285 VOL.

4.
Positioning : the battle for your mind by Al Ries and Jack Trout by
  • Ries, Al
  • Trout, Jack
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2012
Availability: Items available for loan: KEIC (6)Call number: 659.1 RIE, ... Not available: KEIC: Checked out (1).

5.
Negotiation by Roy J. Lewicki, David M. Saunders and Bruce Barry by
  • Lewicki, Roy J
  • Barry, Bruce
  • Saunders, David M
Edition: 6th ed.
Material type: Text Text
Language: English
Publication details: Delhi: Tata McGraw Hill Education Private Limited 2012
Availability: Items available for loan: KEIC (1)Call number: 658.4052 LEW.

6.
Sales and distribution management : text and cases by Krishna K. Havaldar and Vasant M. Cavale by
  • Havaldar, Krishna K
  • Cavale, Vasant M
Material type: Text Text
Language: English
Publication details: New Delhi: Tata Mcgraw Hill Education Private Limited 2010
Availability: Items available for loan: KEIC (1)Call number: 658.81 HAV.

7.
Financial management : theory and practice by Prasanna Chandra by
  • Chandra, Prasanna
Series: CFM-TMH Professional Series in Finance
Edition: 7th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2009
Availability: Items available for loan: KEIC (2)Call number: 658.15 CHA, ...

8.
Managerial accounting : creating value in a dynamic business environment by Ronald W. Hilton, G. Ramesh and Jayadev M. by
  • Hilton, Ronald W
  • M. Jayadev
  • Ramesh, G
Edition: 7th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Education Private Limited 2008
Availability: Items available for loan: KEIC (1)Call number: 658.1511 HIL.

9.
Eco yatra : traversing the path of India's economic change for the last six decades by Prosenjit Das Gupta by
  • Gupta, Prosenjit Das
Material type: Text Text
Language: English
Publication details: New Delhi: Tata Mcgraw Hill Education Private Limited 2011
Availability: Items available for loan: KEIC (1)Call number: 338.954 GUP.

10.
The saas edge : how companies can leverage saas for competitive advantage by Sahil Parikh by
  • Parikh, Sahil
Material type: Text Text
Language: English
Publication details: New Delhi: Tata Mcgraw Hill Education Private Limited 2011
Availability: Items available for loan: KEIC (1)Call number: 658 PAR.

11.
Learning of an advertising practitioner by A. G. Krishnamurthy by
  • Krishnamurthy, A. G
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Education Private Limited 2010
Availability: Items available for loan: KEIC (1)Call number: 659.1 KRI.

12.
Human resource management : text and cases by K. Aswathappa by
  • Aswathappa, K
Edition: 6th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2010
Availability: Items available for loan: KEIC (1)Call number: 658.3 ASW.

13.
Unlocking human capital to drive performance : a CEO's handbook by Sanjive Anand by
  • Anand, Sanjive
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2012
Availability: Items available for loan: KEIC (1)Call number: 658.4 ANA.

14.
Advertising media planning by Jack Z. Sissors and Roger B. Baron by
  • Sissors, Jack Z
  • Baron, Roger B
Edition: 7th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Education Private Limited 2010
Availability: Items available for loan: KEIC (1)Call number: 659.111 SIS.

15.
Sales and distribution management : text and cases by Krishna K. Havaldar and Vasant M. Cavale by
  • Havaldar, Krishna K
  • Cavale, Vasant M
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata Mcgraw Hill Education Private Limited 2015
Availability: Items available for loan: KEIC (1)Call number: 658.81 HAV.

16.
Financial management : theory and practice (with CD) by Prasanna Chandra by
  • Chandra, Prasanna
Series: CFM-TMH Professional Series in Finance
Edition: 8th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2011
Availability: Items available for loan: KEIC (1)Call number: 658.15 CHA.

17.
Sociological theory by George Ritzer by
  • Ritzer, George
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2011
Availability: Items available for loan: KEIC (1)Call number: 301 RIT.

18.
The Mcgraw - Hill 36- hour course : product development by Andrea Belz by
  • Belz, Andrea
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2011
Availability: Items available for loan: KEIC (1)Call number: 658.5 BEL.

19.
Wikibrands : reinventing your company in a customer- driven marketplace by Sean Moffitt and Mike Dover by
  • Moffitt, Sean
  • Dover, Mike
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2011
Availability: Items available for loan: KEIC (2)Call number: 658.827 MOF, ...

20.
Toyota under fire : lessons for turning crisis into opportunity by Jeffrey K. Liker and Timothy N. Ogden by
  • Liker, Jeffrey K
  • Ogden, Timothy N
Material type: Text Text
Language: English
Publication details: New Delhi: Tata Mcgraw Hill Education Private Limited 2011
Availability: Items available for loan: KEIC (1)Call number: 338.7 LIK.

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