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1.
Delivering quality service : balancing customer perceptions and expectations by Valarie A. Zeithaml, A.Parasuraman, Leonard L. Berry by
Material type: Text Text
Language: English
Publication details: New York: The Free Press 1990
Availability: Items available for loan: KEIC (2)Call number: 658.812 ZEI, ... Not available: KEIC: Lost (1).

2.
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Services marketing : integrating customer focus across the firm by Valarie A. Zeithaml and Mary Jo Bitner by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2003
Availability: Items available for loan: KEIC (5)Call number: 658.8 ZEI, ...

3.
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Services marketing : integrating customer focus across the firm by Valarie A. Zeithaml and Mary Jo Bitner by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: Boston: McGraw Hill 2000
Availability: Items available for loan: KEIC (1)Call number: 658.8 ZEI.

4.
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Services marketing: Integrating customer focus across the firm by
Edition: 8th
Publication details: Dubuque, IA: McGraw Hill, 2023
Availability: Not available: KEIC: Checked out (1).

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