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BrandmapsTM : the competitive marketing strategy game by Randall G. Chapman by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: Engelwood Cliffs: Prentice Hall, Inc. 1994
Availability: Items available for loan: KEIC (1)Call number: 658.802 CHA.

2.
BrandsTM : a marketing game by Randall G. Chapman by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: Engelwood Cliffs: Prentice H, Inc. 1995
Availability: Items available for loan: KEIC (1)Call number: 658.802 CHA.

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