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1.
Marketing research: an applied approach by Thomas C. Kinnear and James R. Taylor by
  • Kinnear, Thomas C
  • Taylor, James R
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill Book Company 1987
Availability: Items available for loan: KEIC (3)Call number: 658.83 KIN, ...

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2.
Principles of marketing by Thomas C. Kinnear and Kenneth L. Bernhardt by
  • Kinnear, Thomas C
  • Bernhardt, Kenneth L
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: : Scott, Foresman and Company 1986
Availability: Items available for loan: KEIC (1)Call number: 658.8 KIN.

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