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1.	Image from Amazon.com	Strategic marketing management cases (With Floppy) by David W. Cravens, Charles W. Lamb and Victoria L. Crittenden by Cravens, David W Crittenden, Victoria L Lamb, Charles W Series: The Irwin/MGraw-Hill series in marketing Edition: 6th ed. Material type: Text Language: English Publication details: Boston: Irwin McGraw-Hill 1998 Availability: Items available for loan: KEIC (1)Call number: 658.802 CRA. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
2.	Image from Amazon.com	Marketing by Charles W. Lamb, Joseph F. Hair and Carl McDaniel by Lamb, Charles W Hair, Joseph F McDaniel, Carl Edition: 5th ed. Material type: Text Language: English Publication details: Ohio: South Western College Publication 1999 Availability: Items available for loan: KEIC (1)Call number: 658.8 LAM. Place hold Save to lists Add to cart (remove)
3.	Local cover image Image from Amazon.com	MKTG : a south-Asian perspective by Lamb, Charles Hair, Joseph., Sharma, Dheeraj., Mcdaniel, carl Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi, Cengage Learning: 2012 Availability: Items available for loan: KEIC (1)Call number: 658.8 RAM. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)