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Ratings analysis : the theory and practice of audience research by James G. Webster, Patricia F. Phalen and Lawrence W. Lichty

By: Contributor(s): Material type: TextTextLanguage: English Series: LEA's communication seriesPublication details: New Jersy: Lawrence Erlbaum Associates, Inc. 2000Edition: 2nd edDescription: x, 282p., app., bib., ind. 23 cm x 15 cmISBN:
  • 0805830995
Subject(s): DDC classification:
  • 384.543 WEB
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Item type Current library Call number Status Barcode
Books KEIC 384.543 WEB (Browse shelf(Opens below)) Available 4926

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