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1.
The radio and television commercial by Albert C. Book, Norman D. Cary and Stanley I. Tannenbaum by
  • Book, Albert C
  • Cary, Norman D
  • Tannenbaum, Stanley I
Material type: Text Text
Language: English
Publication details: Illinois: NTC Business Books 1996
Availability: Items available for loan: KEIC (1)Call number: 659.14 BOO.

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2.
Integrated marketing communications by Don E. Schultz, Stanely I. Tannenbaum by
  • Schultz, Don E
  • Lauterborn, Robert F
  • Tannenbaum, Stanley, I
Material type: Text Text
Language: English
Publication details: Lincolnwood: NTC Business Books 1997
Availability: Items available for loan: KEIC (3)Call number: 658.802 SCH, ...

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3.
Essentials of advertising strategy by Don E. Schultz, Stanley I. Tannenbaum and Anne Allison by
  • Schultz, Don E
  • Allison, Anne
  • Tannenbaum, Stanley I
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: Lincolnwood: NTC Business Books 1996
Availability: Items available for loan: KEIC (1)Call number: 659.111 SCH.

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