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	1.	Image from Amazon.com	Advertising and sales promotion strategy by Gerard J. Tellis by Tellis, Gerard J Material type: Text Language: English Publication details: Readin: Addison Wesley Longman, Inc. 1997 Availability: Items available for loan: KEIC (1)Call number: 658.82 TEL. Lists: Advertising Books. Place hold Save to lists Add to cart (remove)
	2.	Image from Amazon.com	Effective advertising : understanding when, how, and why advertising works by Gerard J. Tellis by Tellis, Gerard J Material type: Text Language: English Publication details: New Delhi: Response Books 2004 Availability: Items available for loan: KEIC (1)Call number: 659.1 TEL. Place hold Save to lists Add to cart (remove)