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Marketing across cultures by Jean-Claude Usunier by
  • Usunier, Jean-Claude
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: London: Pitman Publishing 1999
Availability: Items available for loan: KEIC (1)Call number: 658.848 USU.

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2.
International marketing : a cultural approach by Jean-Claude Usunier by
  • Usunier, Jean-Claude
Material type: Text Text
Language: English
Publication details: London: Prentice Hall International Ltd. 1993
Availability: Items available for loan: KEIC (1)Call number: 658.848 USU.

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3.
Marketing across cultures by Jean-Claude Usunier and Julie Lee by
  • Usunier, Jean-Claude
  • Lee, Julie
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Dorling Kindersley (India) Pvt.Ltd 2011
Availability: Items available for loan: KEIC (1)Call number: 658.804 USU.

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