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1.
The eleventh commandment : transforming to "Own" customers by Sandra Vandermerwe by
  • Vandermerwe, Sandra
Material type: Text Text
Language: English
Publication details: Chichester: John Wiley and Sons Limited 1996
Availability: Items available for loan: KEIC (1)Call number: 658.812 VAN.

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2.
Customer capitalism : the new business model of increasing returns in new market spaces by Sandra Vandermerwe by
  • Vandermerwe, Sandra
Material type: Text Text
Language: English
Publication details: London: Nicholas Brealey Publishing Ltd. 1999
Availability: Items available for loan: KEIC (1)Call number: 658.812 VAN.

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